| WCAU | |
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| Philadelphia, Pennsylvania | |
| Branding | NBC 10 NBC 10 News |
| Slogan | Turn To NBC 10 |
| Channels | Analog: 10 (VHF) |
| Subchannels | (see article) |
| Affiliations | NBC |
| Owner | NBC Universal (NBC Telemundo License Company) |
| Founded | May 23, 1948 |
| Call letters’ meaning | None; this callsign was sequentially issued by the Federal Communication Commission to the AM sister station at the time. Philadelphia (ˌfɪləˈdɛlfiə A brand is a collection of Images and ideas representing an economic producer more specifically it refers to the descriptive verbal attributes and concrete symbols such as a A slogan is a memorable Motto or Phrase used in a Political, commercial, Religious and other context as a repetitive expression of In Broadcasting, a channel is a range of frequencies (or equivalently Wavelengths assigned by a government for the operation of a particular Television Analog (or analogue) television encodes Television picture and sound information and transmits it as an Analog signal: one in which the Very high frequency (VHF is the Radio frequency range from 30 MHz to 300 MHz. Digital Terrestrial Television ( DTTV or DTT) is an implementation of digital technology to provide a greater number of channels and/or better quality of picture and In broadcasting digital subchannels are a means to transmit more than one independent program at the same time from the same Digital radio or Digital television station For broadcast stations that previously used the WCAU call sign see WCAU (disambiguation WCAU, channel 10 is the NBC owned-and-operated The National Broadcasting Company ( NBC) is an American Television network headquartered in the GE Building in New York City's Ownership is the state or fact of exclusive rights and control over Property, which may be an object, land/real estate, Intellectual property NBC Universal is a media and Entertainment company formed in May 2004 by the combination of General Electric 's NBC with Vivendi Universal Events 1430 - Siege of Compiègne: Joan of Arc is captured by the Burgundians while leading an army to relieve Compiègne Year 1948 ( MCMXLVIII) was a Leap year starting on Thursday (link will display the 1948 calendar of the Gregorian calendar. In Broadcasting and Radio communications a call sign (also known as a callsign or call letters, or abbreviated as a call, or otherwise [1] |
| Former affiliations | CBS (1948-1995) |
| Transmitter Power | 137 kW (analog) 560 kW (digital) |
| Height | 392 m (analog) 377 m (digital) |
| Facility ID | 63153 |
| Transmitter Coordinates | |
| Website | www.nbc10.com |
WCAU, channel 10, is the NBC owned-and-operated television station serving the Philadelphia, Pennsylvania market, with studios on the border between Philadelphia and Bala Cynwyd, and transmitter in the Roxborough neighborhood. CBS Broadcasting Inc ( CBS) is an American radio and Television network. In radio Telecommunications, effective radiated power or equivalent radiated power (ERP is a standardized theoretical measurement of radio frequency (RF The watt (symbol W) is the SI derived unit of power, equal to one Joule of energy per Second. Height above average terrain ( HAAT) (or less popularly EHAAT, Effective Height Above Average Terrain is used extensively in FM Radio and The metre or meter is a unit of Length. It is the basic unit of Length in the Metric system and in the International The facility ID number or FIN is a unique positive integer assigned by the United States Federal Communications Commission to each domestic and international A website (alternatively web site or Web site, a back-construction from the Proper noun World Wide Web) is a collection of Web pages The National Broadcasting Company ( NBC) is an American Television network headquartered in the GE Building in New York City's Philadelphia (ˌfɪləˈdɛlfiə Bala Cynwyd is a Village in Lower Merion Township which is located in the Main Line in southeastern Pennsylvania, bordering the western Its signal covers the Delaware Valley area including Philadelphia, parts of central and southern New Jersey, and Delaware. The Delaware Valley is a term used widely to refer to the metropolitan area centered on the city of Philadelphia in the United States. New Jersey ( is a state in the Mid-Atlantic and Northeastern regions of the United States. Delaware ( is a state located on the Atlantic Coast in the Mid-Atlantic region of the United States.
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In 1945, the Philadelphia Evening Bulletin secured a construction permit for channel 10, naming their proposed station WPEN-TV after the newspaper's radio stations, WPEN (950 AM) and WPEN-FM (98. The Philadelphia Bulletin was a daily evening Newspaper published from 1847 to 1982 in Philadelphia, Pennsylvania. A construction permit or building permit is a Permit required in most Jurisdictions for new Construction, or adding onto pre-existing Structures WPEN is an AM radio station broadcast on 950 kHz The station is licensed to Philadelphia and serves that market 1 MHz. , later WCAU-FM and now WOGL).
However, the picture changed dramatically in 1946, when the Philadelphia Record folded. The Bulletin inherited the Record's "goodwill," along with the rights to buy WCAU radio (1210 AM, now WPHT) and the original WCAU-FM (at 102. WPHT is a CBS Radio station located in Philadelphia, Pennsylvania broadcasting on 1210 kHz 9 MHz. ) from their longtime owners, brothers Ike and Leon Levy. The Bulletin sold off the less-powerful WPEN and WCAU-FM, with the latter being renamed WPEN-FM (it is now WMGK). WMGK, known as "Classic Rock 1029 MGK" or "Philadelphia's Classic Rock 102 The Bulletin kept its FM station, renaming it WCAU-FM to match its new AM sister. The newspaper also kept its construction permit for channel 10, renaming it WCAU-TV.
WCAU-TV went on the air on May 23, 1948 as Philadelphia's third television station. Events 1430 - Siege of Compiègne: Joan of Arc is captured by the Burgundians while leading an army to relieve Compiègne Year 1948 ( MCMXLVIII) was a Leap year starting on Thursday (link will display the 1948 calendar of the Gregorian calendar. ([2]) It was able to secure an affiliation with CBS due to the influence of the Levy brothers, who continued to work for the newspaper as consultants. CBS Broadcasting Inc ( CBS) is an American radio and Television network. WCAU radio had been one of CBS' original 16 affiliates when the network premiered in 1927. A year later, the Levy brothers persuaded their brother-in-law, William Paley, to buy the struggling network. William Paley (July 1743 &ndash 25 May 1805) was a British Christian apologist, Philosopher, and utilitarian. The Levy brothers had been shareholders and directors at CBS for many years. Due to this long relationship, channel 10 signed on as CBS' third affiliate.
Channel 10 was originally located at 1622 Chestnut Street in Center City along with its radio sisters. Center City is the " Downtown " and Central Business District of Philadelphia, Pennsylvania, USA (The building now houses The Art Institute. ) In 1952, the WCAU stations moved to a new facility in the Main Line suburb of Bala Cynwyd. The Main Line is a collection of affluent towns in the western suburbs of Philadelphia named after the Main Line of the Pennsylvania Railroad (currently Amtrak's The studio, located on Monument Road at City Line Avenue, was a state-of-the-art television center, and the first building in America constructed specifically for broadcasting. Channel 10 is still headquartered there today.
In the late 1950s, the Federal Communications Commission ruled that northern Delaware, southern New Jersey and the Lehigh Valley were part of the Philadelphia market. The Lehigh Valley, also known as the Allentown-Bethlehem-Easton PA-NJ metropolitan area, is an official metropolitan region consisting of Lehigh, Northampton The Bulletin realized that channel 10's original tower, atop the PSFS Building in Center City, was inadequate for this enlarged viewing area. PSFS, or the Philadelphia Saving Fund Society, was founded on December 20 1816, in Philadelphia, Pennsylvania. Accordingly, in 1957, WCAU-TV moved to a new 1,200-foot tower in Roxborough, which added most of Delaware, the Jersey Shore and the Lehigh Valley to its city-grade coverage. Year 1957 ( MCMLVII) was a Common year starting on Tuesday (link displays the 1957 Gregorian calendar) The Jersey Shore is a term used in the mid-Atlantic region of the United States to refer to the both Atlantic coast of New Jersey and the adjacent resort
Also in 1957, the Bulletin bought CBS affiliate WGBI-TV (channel 22) in Scranton, changing the calls of that station to WDAU-TV (it is now WYOU). This article is for the Scranton PA television station For the Madison WI community access channel please see WYOU (Madison. Soon after, the FCC told the Bulletin that it couldn't keep both stations due to a large signal overlap which constituted a duopoly under FCC rules of the time. A true duopoly is a specific type of Oligopoly where only two producers exist in one Market. The Bulletin could not afford to get a waiver to keep both stations, so it opted to keep the smaller WDAU-TV and sell the WCAU stations to CBS. CBS had to seek a waiver to buy the WCAU stations, as the signals of both WCAU radio and channel 10 overlapped with those of WCBS radio and WCBS-TV in New York City. WCBS (880 kHz often referred to as "WCBS Newsradio 880", is a Radio station in New York City. WCBS-TV, channel 2 is the flagship station of the CBS television network located in New York City. The City of New York (In the case of the radio outlets, both were clear channel stations; the FCC at the time usually did not allow common ownership of clear channel stations with overlapping nighttime coverage areas. The term is also used in the context of T1 A clear channel, in its general sense is a communications channel, such as a radio ) The FCC readily granted the waiver, and CBS took control in 1958. Year 1958 ( MCMLVIII) was a Common year starting on Wednesday (link will display full calendar of the Gregorian calendar.
For a 21-year period (1965 to 1986), WCAU-TV was the only network-owned station in Philadelphia. As such, it was the only station in the city that did not heavily pre-empt network programming. The only significant exception occurred during the 1960s and 1970s, when channel 10 pre-empted an hour of Saturday morning cartoons in favor of the locally-produced children's program, The Gene London Show, which ended in 1977. Gene London (born Eugene Yulish in Cleveland, Ohio in 1931 was the host of a popular long-running Philadelphia local children's show Cartoon Corners During its run, the pre-empted hour of cartoons was aired on Sunday mornings instead.
In 1994, CBS entered into a long-term affiliation agreement with Westinghouse (Group W) Broadcasting, the owners of Philadelphia's longtime NBC affiliate, KYW-TV (channel 3). Westinghouse Broadcasting Company, also known as Group W, was the Broadcasting division of Westinghouse Electric Corporation. KYW-TV, channel 3 is a television station in Philadelphia Pennsylvania, owned by the CBS Corporation and affiliated with the CBS Television Network. Westinghouse converted three of its stations, KYW-TV among them, into CBS affiliates. KYW-TV had been a very distant third in the Philadelphia ratings for more than a decade, while WCAU was a solid runner-up to WPVI. Nonetheless, CBS decided to affiliate with channel three and sell channel 10, ending a 47-year relationship (including 37 years of ownership) with the station.
NBC and New World Communications then emerged as the leading bidders for WCAU. New World Communications was an independent motion picture and television production company and later Television station owner in the United States from the NBC's motivation was obvious -- though they were losing KYW-TV, the network also saw a chance to get an owned-and-operated station in Philadelphia, the largest market where it didn't own a television station. Meanwhile, New World had recently partnered with Fox and planned on turning WCAU into a Fox affiliate, as it was doing with most of its other stations. New World found the opportunity to win its new partner a VHF station in the nation's fourth-largest market too much to resist.
Even before CBS put WCAU on the market, rumors abounded that Fox was about to lose its original Philadelphia affiliate, Viacom/Paramount-owned WTXF-TV (channel 29), to the new United Paramount Network. Paramount Pictures Corporation is an American motion picture production and Distribution company, based in Hollywood California. WTXF-TV, channel 29 is an owned-and-operated station of the News Corporation -owned Fox Broadcasting Company, based in Philadelphia Pennsylvania United Paramount Network ( UPN) was a Television network that broadcast in over 200 markets in the United States and that was in production for over eleven Fox announced, and later cancelled its plans to buy WGBS-TV (channel 57, now WPSG) and entered the WCAU bidding in case New World's bid fell through. WPSG, channel 57 is a Philadelphia CW television station which is owned by the CBS Corporation (which owns 50 percent of the CW Network and is a sister station Fox and New World each had different plans for the station, but either way WCAU would have retained its status as the "home" station of the Philadelphia Eagles. The Philadelphia Eagles are a professional American football team based in Philadelphia, Pennsylvania. The station had carried Eagles games since 1950, and continued to air most Eagles games after rights to National Football League games in 1956. Year 1950 ( MCML) was a Common year starting on Sunday (link will display the full calendar of the Gregorian calendar. The National Football League ( NFL) is the largest professional American football league. CBS had recently lost the rights to the National Football Conference (where the Eagles played) to Fox. The National Football Conference ( NFC) is one of the two conferences of the National Football League (NFL In the end, Viacom/Paramount opted to sell WTXF to Fox and buy WGBS, leaving NBC as the de-facto buyer of channel 10.
On September 10, 1995, KYW-TV and WCAU-TV swapped network affiliations, part of a more complex affiliation/ownership deal involving NBC and a new Group W/CBS partnership. Events 506 - The Bishops of Visigothic Gaul meet in the Council of Agde. Year 1995 ( MCMXCV) was a Common year starting on Sunday. Events of 1995 The swap had been delayed after NBC discovered it could not buy channel 10 outright without going over the FCC's ownership limit of the time. To solve this problem, NBC swapped KCNC-TV in Denver and KUTV in Salt Lake City to CBS in return for WCAU. KCNC-TV, channel 4 is the CBS owned-and-operated Television station in Denver Colorado. The City and County of Denver (pronounced /ˈdɛnvɚ/ is the Capital and the most populous city of Colorado, in the United States For the Communist International university known as KUTV see Communist University of the Toilers of the East. Salt Lake City is the Capital and the most populous city of the U CBS then sold controlling interest in KCNC and KUTV to Group W, and bought a minority stake in KYW-TV from Group W. As part of this deal, NBC and Group W/CBS also traded broadcasting facilities in Miami. WTVJ, channel 6 is the NBC owned-and-operated Television station for South Florida, licensed to Miami. WFOR-TV, channel 4 is the CBS Owned-and-operated station in Miami Florida. Group W's parent, the Westinghouse Electric Corporation, purchased CBS in 1996, making CBS's Philadelphia radio stations sisters to WCAU-AM/WPHT's longtime rival, KYW radio. Founded in 1886 as Westinghouse Electric Company and later renamed Westinghouse Electric Corporation by George Westinghouse.
NBC had wanted to own a station in Philadelphia for many years. It briefly succeeded in 1956, when it used extortion to force Westinghouse into exchanging channel three (then called WPTZ-TV) and KYW radio for NBC's Cleveland stations, WTAM-AM-FM and WNBK television. Extortion, outwresting, or exaction is a criminal offense, which occurs when a person Unlawfully obtains either money property or services Cleveland is a City in the US state of Ohio and the County seat of Cuyahoga County, the most populous county in the state WTAM is an AM radio station in Cleveland Ohio broadcasting on 1100 kHz with 50000 watts WMJI is an American commercial FM Radio station in Cleveland, Ohio broadcasting at 105 WKYC-TV, channel 3 is an NBC -affiliated television station located in Cleveland Ohio, owned by the Gannett Company. However, the FCC and the U.S. Justice Department forced the reversal of the swap in 1965. For animal rights group see Justice Department (JD The United States Department of Justice ( DOJ) is a Cabinet department In purchasing channel 10 in 1958, CBS cited NBC's then-ownership of WRCV-TV and WRCA-TV in New York City in its successful effort to obtain an FCC waiver. WNBC Channel 4 is the flagship station of the NBC television network located in New York City.
Although the radio stations had dropped the WCAU calls some years before, NBC dropped the -TV suffix from channel 10's callsign soon after it assumed control. KYW is a class A AM Radio station on 1060 kHz licensed to Philadelphia Pennsylvania. KYW-TV, channel 3 is a television station in Philadelphia Pennsylvania, owned by the CBS Corporation and affiliated with the CBS Television Network.
The station's digital channel is multiplexed:
Digital channels
| Subchannel | Programming |
|---|---|
| 10. 1 / 67. 1 | main WCAU-TV/NBC programming |
| 10. 2 / 67. 2 | NBC Weather Plus |
After the analog television shutdown and digital conversion, which is tentatively scheduled to take place on February 17, 2009 [1], WCAU will will move its digital broadcasts to channel 34. NBC Weather Plus is a 24-hour commercially-sponsored weather-oriented broadcast/cable television network jointly owned by NBC Universal and the local affiliates of the [2] However, through the use of PSIP, digital television receivers will display WCAU's virtual channel as 10. The Program and System Information Protocol (PSIP is the protocol used in the ATSC and DVB digital television systems for carrying Metadata In Telecommunications, a logical channel number (LCN also known as virtual channel in North America, is a channel designation which differs
Appropriately for a station founded by a newspaper and later owned by CBS for many years, channel 10 has a rich news tradition. The station's news operation was the ratings leader in Philadelphia for most of the time from the 1950s through the 1960s. Charles Shaw, who had worked with Edward R. Murrow as a CBS correspondent in London during World War II, was the station's news director from 1948 until he left the station in the early 1960s. Charles Shaw ( June 25 1911 — 14 December 1987) was an American Journalist who worked with Edward R Edward R Murrow (born Egbert Roscoe Murrow; April 25 1908 &ndash April 27 1965) was an American journalist John Facenda, who later gained fame as the voice of NFL Films, was the station's main anchorman from shortly after it signed on until 1973 -- the second-longest tenure in Philadelphia television history, behind only WPVI-TV's Jim Gardner. John Thomas Ralph Augustine James Facenda ( August 8 1913 – September 26 1984) was an American broadcaster and NFL Films is a Mount Laurel New Jersey -based company devoted to producing Commercials, Television
Soon after joining the station, Facenda sold the Bulletin on the idea of a local 11 PM newscast -- the first in the country. It aired for the first time on September 8. Events 70 - Roman forces under Titus sack Jerusalem. 1264 - The Statute of Kalisz In 1950, WCAU became the first station with a four-man news team. Year 1950 ( MCML) was a Common year starting on Sunday (link will display the full calendar of the Gregorian calendar. The 6 PM newscast was anchored by Facenda, with Philadelphia radio legend Phil Sheridan handling weather, Jack Whitaker on sports, and Ed McMahon as announcer. Edward "Ed" Leo Peter McMahon Jr (born March 6 1923 is an American Comedian, Game show host, Announcer, and Television personality In 1965, channel 10 introduced the "Big News" format from sister station KNXT (now KCBS-TV) in Los Angeles. Year 1965 ( MCMLXV) was a Common year starting on Friday (link will display full calendar of the 1965 Gregorian calendar. KCBS-TV, channel 2 is an owned-and-operated station of the CBS Television Network, located in Los Angeles California. Los Angeles (lɑˈsændʒələs los ˈaŋxeles in Spanish) is the largest City in the state of California and the American West
WCAU remained unchallenged until the 1960s, when KYW-TV's Eyewitness News passed it. Eyewitness News is a name used by local television newscasts widely used in different markets across the United States. The station then remained a strong second until the 1970s, when WPVI-TV's Action News bumped channel 10 down to third place. Action News is a local television newscast format in the United States. WCAU struggled through the late 1970s while most of its CBS sisters dominated the ratings, but has since recovered and has been a solid runner-up to longtime leader WPVI for over a quarter century. WCAU did manage to pass WPVI in the 5 p. m. time slot for a time in the early 1980s with its original "Live at 5," anchored by Larry Kane and Deborah Knapp (now at KENS-TV in San Antonio). Larry Kane (born October 21 1942) is an American Journalist best known as the only American reporter whom The Beatles let travel KENS-TV is the CBS television affiliate in San Antonio Texas, owned by Belo Corporation. In 2001, WCAU made national news when its 11 pm news (anchored by Larry Mendte and Renee Chenault-Fattah) knocked WPVI from the top slot for the first time in decades. Lawrence David "Larry" Mendte (born January 16, 1957) is a former American News anchor. Renee Chenault-Fattah (born October 12, 1957) is the co-anchor of the Weekday edition of NBC 10 News at 11 p Since 2003, WCAU has had to fend off a spirited challenge from a resurgent KYW-TV for second place in the Philadelphia ratings. Channel 3's resurgence was fueled in part by luring Mendte away from channel 10.
Shortly after CBS agreed to sell the station to NBC, WCAU dropped its longtime moniker of Channel 10 News in favor of NewsCenter 10. After the sale closed, NBC changed the newscast name to News 10. It became NBC10 News in 2000.
WCAU used music based on "Channel 2 News," written for WBBM-TV in Chicago (the de facto official music for CBS' owned-and-operated stations) and variations on it from 1982 until the 11pm newscast on September 9, 1995 hours before the flip to NBC. WBBM-TV, channel 2 is the CBS owned and operated Television station in Chicago, Illinois. Chicago (ʃɪˈkɑːgoʊ is the largest City by population in the state of Illinois and the American Midwest of the United States. It used the original 1975 version from 1982 to 1987, a synthesized version written by a local composer during the 1987-88 season, and the Palmer News Package from 1988 to 1995. KYW-TV has used variants on this theme in recent years.
The evening newscasts were recently overhauled. Tracy Davidson now anchors a consumer related program called "All That and More" which airs at 4 PM ET Monday-Friday. Vince DeMentri now anchors the current Live at 5 timeslot as a solo anchor, but as of Feb. 8, 2008, Dawn Timmeney joined DeMentri as co-anchor. The 6pm ET newscast is anchored solo by Tim Lake. The 11pm ET newscast is anchored by Tim Lake and Renee Chenault-Fattah. NBC10 announced that beginning on April 6 2008, All That & More will be moving to the 5pm slot and will replace LIVE @ 5. Vince Dementri and Dawn Timmeney will anchor the 4pm slot with NBC10 News @ 4.
As of late May, 2008, WCAU is the only major station in Philadelphia without High Definition news.
UPDATE ON HD: - WCAU-TV is currently building a brand new state of the art HD control room. WCAU-TV plans to debut their new HD control room,graphics and set in late August or Sept 2008.