Tata Motors Limited टाटा मोटर्स
Type	Public (NYSE: TTM)
Founded	1945
Founder	JRD Tata
Headquarters	Mumbai, India
Key people	Ratan Tata, Chairman
Products	Automobiles and Engines
Revenue	INR 369. A public company usually refers to a company that is permitted to offer its registered securities ( Stock, bonds, etc The New York Stock Exchange ( NYSE) is a Stock exchange based in New York City. An entrepreneur is a person who has possession over a company enterprise, or Venture, and assumes significant accountability for the inherent risks and the outcome Jehangir Ratanji Dadabhoy Tata ( July 29, 1904 &ndash November 29, 1993) was a pioneer Aviator and important businessman of India Mumbai ( Marathi:,, IPA: formerly Bombay, is the capital of the Indian state of Maharashtra and the financial India, officially the Republic of India (भारत गणराज्य inc-Latn Bhārat Gaṇarājya; see also other Indian languages) is a country In Marketing, a product is anything that can be offered to a Market that might satisfy a want or need An engine is a mechanical device that produces some form of output from a given input In business revenue or revenues is Income that a company receives from its normal business activities usually from the sale of goods and services 88 billion (US$ 9. The United States dollar ( sign: $; code: USD) is the unit of Currency of the United States; it has also been 07 billion) (2006)
Net income	▲ USD $474 million
Parent	Tata Group
Subsidiaries	Jaguar Cars Land Rover Tata Daewoo
Website	www.tatamotors.com

Tata Motors Limited (Hindi: टाटा मोटर्स), formerly known as TELCO (TATA Engineering and Locomotive Company), is a multinational corporation headquartered in Mumbai, India. Net income is equal to the Income that a firm has after subtracting costs and Expenses from the total Revenue. The United States dollar ( sign: $; code: USD) is the unit of Currency of the United States; it has also been A holding company is a company that owns part all or a majority of other companies' outstanding Stock. The Tata Group ( Hindi: टाटा समूह is a multinational conglomerate based in Mumbai, India. A subsidiary, in business matters is an entity that is controlled by a bigger and more powerful entity Jaguar Cars Limited is a luxury car manufacturer based in Coventry, England, now operated as part of the Jaguar Land Rover business Land Rover is an all-terrain vehicle and Multi Purpose Vehicle (MPV manufacturer based in Solihull, England, now operated as part of the Jaguar Tata Daewoo Commercial Vehicle ( TDCV) is the 2nd largest heavy commercial vehicle manufacturer in Gunsan, Jeollabuk-do, South Korea It was established A website (alternatively web site or Web site, a back-construction from the Proper noun World Wide Web) is a collection of Web pages Hindi ( Devanāgarī: hi [[wiktहिन्दी हिन्दी]] or hi [[wiktहिंदी हिंदी]] IAST:, IPA:) is Multinational corporation ( MNC) or transnational corporation ( TNC) is a Corporation or enterprise that manages Production or delivers Mumbai ( Marathi:,, IPA: formerly Bombay, is the capital of the Indian state of Maharashtra and the financial India, officially the Republic of India (भारत गणराज्य inc-Latn Bhārat Gaṇarājya; see also other Indian languages) is a country It is India's largest passenger automobile and commercial vehicle manufacturing company. A commercial vehicle is a type of Vehicle that is used for carrying goods or passengers Part of the Tata Group, it is one of the world's largest manufacturers of commercial vehicles. The Tata Group ( Hindi: टाटा समूह is a multinational conglomerate based in Mumbai, India. A commercial vehicle is a type of Vehicle that is used for carrying goods or passengers The OICA ranked it as the world's 20th largest automaker, based on figures for 2006. The Organisation Internationale des Constructeurs d'Automobiles ( English: International Organization of Motor Vehicle Manufacturers) commonly called the The automotive industry is the industry involved in the design development manufacture marketing and sale of Motor vehicles In 2007 more than 73 million motor vehicles ^[1]

Tata Motors was established in 1945, when the company began manufacturing locomotives. A locomotive is a railway Vehicle that provides the motive power for a Train. The company manufactured its first commercial vehicle in 1954 in collaboration with Daimler-Benz AG, which ended in 1969^[2]. Daimler-Benz AG was a German manufacturer of automobiles motor vehicles and engines which was founded in 1926 Tata Motors was listed on the NYSE in 2004, and by 2005 it was ranked among the top 10 corporations in India with an annual revenue exceeding INR 320 billion. The New York Stock Exchange ( NYSE) is a Stock exchange based in New York City. In 2004, it bought Daewoo's truck manufacturing unit, now known as Tata Daewoo Commercial Vehicle, in South Korea. This article is about the Chaebol Daewoo Group For the Korean auto company Daewoo Motors that is associated with Chevrolet, see GM Daewoo. This article is about the semi-truck For the North American use of the word see Pickup truck. Tata Daewoo Commercial Vehicle ( TDCV) is the 2nd largest heavy commercial vehicle manufacturer in Gunsan, Jeollabuk-do, South Korea It was established South Korea, officially the Republic of Korea and often referred to as Korea ( Korean: 대한민국 tɛː It also, acquired a 21% stake in Hispano Carrocera SA, giving it controlling rights in the company. Hispano Carrocera SA, based in Zaragoza, Aragon, Spain, is one of the largest manufacturers of Bus and coach cabins in Europe Tata Motors launched their much awaited Tata Nano, noted for its Rs 100,000 price-tag, in January 2008. The Tata Nano is a proposed City car &mdash a small affordable rear-engined four-passenger car aimed primarily at the Indian market &mdash first presented by The rupee (रुपया ( code: INR) is the Currency of India.

In March 2008, it finalized a deal with Ford Motor Company to acquire their British Jaguar Land Rover (JLR) business, which also includes the Rover, Daimler and Lanchester brand names. Ford Motor Company is an American Multinational corporation and the world's fourth largest automaker based on Worldwide vehicle sales, following Jaguar Cars Limited is a luxury car manufacturer based in Coventry, England, now operated as part of the Jaguar Land Rover business Land Rover is an all-terrain vehicle and Multi Purpose Vehicle (MPV manufacturer based in Solihull, England, now operated as part of the Jaguar The Rover Company was a British Motor vehicle manufacturing company originating in Coventry in 1904 which moved to Solihull after World War II This article is about the British automobile manufacturer See Daimler for other uses derived from the German engineer and inventor Gottlieb Daimler. Lanchester Motor Company was a car manufacturer based at Armourer Mills Montgomery Street Birmingham, Great Britain. ^[3][4][5] The purchase was completed on 2008-06-02^[6]

Tata Motors has its manufacturing base in Jamshedpur, Lucknow, Pune and Singur. 2008 ( MMVIII) is the current year in accordance with the Gregorian calendar, a Leap year that started on Tuesday of the Common Events 455 - The Vandals enter Rome, and plunder the city for two weeks Jamshedpur ( जमशेदपुर in Devanagari) is a city located in the state of Jharkhand in India, founded by the late Jamshedji Lucknow is also a mansion in New Hampshire Lucknow ( लखनऊ لکھنؤ Lakhnaū) is the capital city of Uttar Pradesh Pune (ˈpuːneɪ Marathi: पुणे Hindi: पूना formerly Poona, is the second largest city in the state of Maharashtra WikipediaWikiProject Indian cities for details --> Singur is a Census town in Hooghly district in the Indian state of

History

Tata Motors is a part of the Tata and Sons Group, founded by Jamshetji Tata and J. Jamshedji Nusserwanji Tata ( March 3, 1839 - May 19, 1904) was a pioneer in the field of modern Industry Baker. The company was established in 1945 as a locomotive manufacturing unit and later expanded its operations to commercial vehicle sector in 1954 after forming a joint venture with Daimler-Benz AG of Germany. Daimler-Benz AG was a German manufacturer of automobiles motor vehicles and engines which was founded in 1926

1960-1986

Tata Motors launches its first truck in collaboration with Mercedes-Benz

Tata Motors started its commercial vehicle operations in 1960 with the manufacturing of first commercial vehicle (a copy of a Daimler Benz model) in Pune. Mercedes-Benz is a German manufacturer of luxury Automobiles Buses coaches and Trucks It is currently a division of the Commercial Vehicle Operations is an application of Intelligent Transportation Systems for Trucks A typical system would be purchased by the managers of a It took five years for the company to begin the commercial production of heavy commercial vehicles. Considering the road infrastructure of the country which does not support heavy vehicles, the company adopted a route for light commercial vehicles (LCV). It came out with its first LCV, Tata 407, in 1986.

1987-1996

Post liberalization, in order to expand rapidly, the company adopted the route to joint ventures. In 1993, it signed with Cummins Engine Co. , Inc. , for the manufacture of high horsepower and emission friendly diesel engines. It was an effort made to reduce the pollution in the existing Tata engines and to produce more environmentally friendly engines. Furthering the trail of JVs it signed a joint venture agreement with Tata Holset Ltd. , UK, for manufacturing turbochargers to be used on Cummins engines.

1997-2006

In 2000, it launched compressed natural gas (CNG) buses and also filled the product line gap through the introduction of the 1109 vehicle which is an intermediate commercial vehicle and is useful for medium tonnage loads. Compressed Natural Gas (CNG is a Fossil fuel substitute for Gasoline (petrol Diesel, or Propane Fuel. Post 2000, the company introduced a variety of new models. It introduced the Ex- series vehicles with high tonnage capacity and high pick up and also came out with the entirely new LCV (207 DI) with direct ignition technology to cater to the customers' requiring one and same vehicle for commercial as well as personal use.

Tata Indica

Main article: Tata Indica

Tata Indica

After years of dominating the commercial vehicle market in India, Tata Motors entered the passenger vehicle by launching hatch-back car, the Tata Indica. The Tata Indica is a Hatchback Automobile range manufactured by Tata Motors of India. The Tata Indica is a Hatchback Automobile range manufactured by Tata Motors of India. Indica was the first car indigenously designed in India. Though the car was initially panned by auto-analysts, the car's excellent fuel economy, powerful engine and aggressive marketing strategy made it one of the best selling cars in the history of the Indian automobile industry. A newer version of the car, named Indica V2, was a major improvement over the previous version and quickly became a mass-favorite. A badge engineered version of the car was sold in the United Kingdom as the Rover CityRover. For a list of vehicles that have been badge engineered see List of badge engineered vehicles. The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom, the UK or Britain,is a Sovereign state located The Rover CityRover was a Hatchback car model offered by MG Rover Group in the UK market Tata Motors also successfully exported large quantities of the car to South Africa. The Republic of South Africa (also known by other official names) is a country located at the southern tip of the continent of Africa The success of Indica in many ways marked the rise of Tata Motors. ^[7][8]

Daewoo acquisition

Main article: Tata Daewoo Commercial Vehicle

Tata Novus is one of the best selling commercial trucks in South Korea. Tata Daewoo Commercial Vehicle ( TDCV) is the 2nd largest heavy commercial vehicle manufacturer in Gunsan, Jeollabuk-do, South Korea It was established Tata Novus is the Tata Motors ' first offering from its acquisition of Daewoo's truck manufacturing unit.

With the success of Tata Indica, Tata Motors aimed to increase its presence world-wide. In 2004, it acquired the Daewoo Commercial Vehicle Company of South Korea. The reasons behind the acquisition were:

• Company’s global plans to reduce domestic exposure. The domestic commercial vehicle market is highly cyclical in nature and prone to fluctuations in the domestic economy. Tata Motors has a high domestic exposure of ~94% in the MHCV segment and ~84% in the light commercial vehicle (LCV) segment. Since the domestic commercial vehicle sales of the company are at the mercy of the structural economic factors, it is increasingly looking at the international markets. The company plans to diversify into various markets across the world in both MHCV as well as LCV segments.
• To expand the product portfolio Tata Motors recently introduced the 25MT GVW Tata Novus from Daewoo’s (South Korea) (TDCV) platform. Tata plans to leverage on the strong presence of TDCV in the heavy-tonnage range and introduce products in India at an appropriate time. This was mainly to cater to the international market and also to cater to the domestic market where a major improvement in the Road infrastructure was done through the National Highway Development Project

On its journey to make an international foot print, it continued its expansion through the introduction of new products into the market range of buses (Starbus & Globus).

Joint ventures

MAN NG313-F; Hispano Carrocera "Habit"

In 2005, sensing the huge opportunity in the fully built bus segment, Tata Motors acquired 21% stake in Hispano Carrocera SA ^[9], Aragonese bus manufacturing company and introduced its high-end inter-city buses in the country. Hispano Carrocera SA, based in Zaragoza, Aragon, Spain, is one of the largest manufacturers of Bus and coach cabins in Europe Aragon ( Spanish: "Aragón") is an autonomous community of Spain.

Tata Motors has also formed a 51:49 joint venture with Marcopolo S.A., a Brazil-based global leader in bus body building. Marcopolo SA is a bus manufacturer founded on August 6 1949 in the southern Brazilian city of Caxias do Sul, state of Rio Grande do Sul. This joint venture is to manufacture and assemble fully-built buses and coaches targeted at developing mass rapid transportation systems. The joint venture will absorb technology and expertise in chassis and aggregates from Tata Motors, and Marcopolo will provide know-how in processes and systems for bodybuilding and bus body design.

Tata Ace

Main article: Tata Ace

Tata Ace, India's first indigenously developed sub-one ton mini-truck, was launched in May 2005. The Tata Ace is a mini-truck (similar to Japanese Kei Truck) launched in May 2005 by Tata Motors in India The mini-truck was a huge success in India with auto-analysts claiming that Ace had changed the dynamics of the light commercial vehicle (LCV) market in the country by creating a new market segment termed the small commercial vehicle (SCV) segment. Ace rapidly emerged as the first choice for transporters and single truck owners for city and rural transport. By October 2005, LCV sales of Tata Motors had grown by 36. 6 percent to 28,537 units due to the rising demand for Ace. The Ace was built with a load body produced by Autoline Industries. Autoline Industries, located in Pune, India is a supplier of vital automotive parts to Tata Motors ^[10] By 2005, Autoline was producing 300 load bodies per day for Tata Motors. Autoline Industries, located in Pune, India is a supplier of vital automotive parts to Tata Motors ^[11]

Tata Ace has also been exported to several European, South American and African countries. Electric-versions of Tata Ace are sold through Chrysler's Global Electric Motorcars division. Chrysler LLC is an American Automobile manufacturer that has been producing Automobiles since 1925 ^[12]

2007

Tata Pick Up, unveiled in 2007, is expected to enter European and American market by 2009.

In 2007, Tata Motors launched several concept models and future designs of existing models. It also formed joint ventures with various local companies in several countries to assemble Tata cars. Tata Motors launched a re-designed version of Tata Xenon TL during Motor Show Bologna which would be assembled in Thailand and Argentina. Tata TL is a Pickup truck made by the Indian automaker Tata Motors. The Kingdom of Thailand (ˈtaɪlænd ราชอาณาจักรไทย, râːtɕʰa-ʔaːnaːtɕɑ̀k-tʰɑj For a topic outline on this subject see List of basic Argentina topics. A pick-up variant of Tata Sumo was also launched under the program 'Global Pick-Up'. Tata Sumo is a Multi-utility vehicle produced by India 's Tata Motors. The company plans to launch the new pick-up model in India, Southeast Asia, Europe, South Africa, Turkey and Saudi Arabia. India, officially the Republic of India (भारत गणराज्य inc-Latn Bhārat Gaṇarājya; see also other Indian languages) is a country The Republic of South Africa (also known by other official names) is a country located at the southern tip of the continent of Africa Turkey (Türkiye known officially as the Republic of Turkey ( is a Eurasian Country that stretches The Kingdom of Saudi Arabia, KSA ( المملكة العربية السعودية, al-Mamlaka al-ʻArabiyya as-Suʻūdiyya) or Suudi Tata Motors also unveiled newer model of Tata Indigo and Tata Elegante concept-car during the Geneva Auto Show. The Tata Indigo is a Subcompact car manufactured by Indian Automaker Tata Motors. The Tata Elegante is a Concept car that was displayed by Tata Motors during the 2007 Geneva Motor Show.

Tata Motors also formed a joint venture with Fiat and gained access to Fiat’s diesel engine technology. A joint venture (often abbreviated JV) is an entity formed between two or more parties to undertake economic activity together Fiat SpA (an Acronym for Fabbrica Italiana Automobili Torino (Italian Automobile Factory of Turin) is an Italian automobile manufacturer A diesel engine is an Internal combustion engine which operates using the Diesel cycle (named after Dr ^[13] Tata Motors is looking to extend its relationship with Fiat and Iveco to other segments like the 'Global Pick-Up' program. Iveco is an Italian Truck, Bus, and Diesel engine Manufacturer, based in Turin, Italy. The launch of the 'Global Pick-Up' will mark the entry of the company into developed markets like Europe and the United States. The United States of America —commonly referred to as the The project was initially a collaboration between Tata Motors and its subsidiary Tata Daewoo Commercial Vehicles, but later Tata Motors decided to work with Iveco as Daewoo’s design was not in sync with the needs of sophisticated European customers. Iveco is an Italian Truck, Bus, and Diesel engine Manufacturer, based in Turin, Italy. The company has formed a joint venture with Thailand’s Thonburi Company, an independent auto assembler, in which Tata Motors will hold a 70% stake. A joint venture (often abbreviated JV) is an entity formed between two or more parties to undertake economic activity together

2008 onwards

Compressed air car

Tata OneCAT

Main article: Tata OneCAT

Tata Motors and Motor Development International of Luxembourg have jointly developed the world's first commercially-viable prototype of a compressed air car, named OneCAT. OneCAT is an upcoming Compressed air car. India 's Tata Motors is collaborating with Air engine developer Guy Nègre of MDI to produce Motor Development International SA (MDI is a Luxembourgish company that is famous for designing Compressed Air Engine vehicle Luxembourg (Groussherzogtum Lëtzebuerg Grand-Duché de Luxembourg Großherzogtum Luxemburg is a small Landlocked country in Western Europe, bordered by A Compressed air car is an alternative fuel car that uses a motor powered by compressed air ^[14]

It has airtanks that can be filled in 4 hours by plugging the car into a standard electrical plug. MDI plans to also design a gas station compressor, which would fill the tanks in 3 minutes. ^[15] There are no gasoline costs and no fossil fuel emissions from the vehicle. There are cost, pollutant emissions, and greenhouse gas emissions from the generation of the electricity used to compress the air. These emissions can be mitigated or eliminated, depending on the source of the electricity (e. g. coal fired power plant, nuclear, solar, etc. )^[16].

OneCAT is a five seat vehicle with a 200-litre (7. 1 cu ft) trunk. With full tanks it will run at 100 km/h (62 mph) for 90 kilometres (56 mi) range in urban cycle. It is actually a dual fuel car but it is more efficient than any present Hybrid cars.

Tata Nano

Main article: Tata Nano

Tata Nano

Tata has developed a car, named Tata Nano, that aims to sell in 2008. The Tata Nano is a proposed City car &mdash a small affordable rear-engined four-passenger car aimed primarily at the Indian market &mdash first presented by The Tata Nano is a proposed City car &mdash a small affordable rear-engined four-passenger car aimed primarily at the Indian market &mdash first presented by It is the least expensive production car in the world: the price is about Rs 100 000 (USD $2,500)^[17]. The rupee (रुपया ( code: INR) is the Currency of India. The company unveiled the supermini car during the Auto Expo 2008 exhibition in Pragati Maidan, New Delhi. A supermini is a British Car classification term that describes Automobiles larger than a City car but smaller than a Small family car. Pragati Maidan ( Hindi:प्रगती मैदान literally "progress grounds" is a venue for large exhibitions in New Delhi. ^[18] Bajaj Auto and Mahindra-Renault have plans to launch cars in this price range. Bajaj Auto is a major Indian Automobile manufacturer It is India's largest and the world's 4th largest two- and three-wheeler maker This is about the company for other uses see Renault (disambiguation. ^[19]

Tata has faced controversy over developing the Nano. Some environmentalists are concerned that the launch of such a low-price car could lead to mass motorization in India with adverse effects on pollution and global warming. The Tata Nano is a proposed City car &mdash a small affordable rear-engined four-passenger car aimed primarily at the Indian market &mdash first presented by There was also a strong opposition to the compulsory acquisition of land for the proposed car factory in Singur. WikipediaWikiProject Indian cities for details --> Singur is a Census town in Hooghly district in the Indian state of

Jaguar Cars and Land Rover

Main articles: Jaguar Cars and Land Rover

As of March 26, 2008, Tata Motors reached agreement with Ford to purchase their Jaguar and Land Rover operations for US$2 billion. Jaguar Cars Limited is a luxury car manufacturer based in Coventry, England, now operated as part of the Jaguar Land Rover business Land Rover is an all-terrain vehicle and Multi Purpose Vehicle (MPV manufacturer based in Solihull, England, now operated as part of the Jaguar Events 1026 - Pope John XIX crowns Conrad II as Holy Roman Emperor. 2008 ( MMVIII) is the current year in accordance with the Gregorian calendar, a Leap year that started on Tuesday of the Common The United States dollar ( sign: $; code: USD) is the unit of Currency of the United States; it has also been The sale is expected to be completed by the end of the second quarter of 2008. ^[20] Tata will also gain the rights to the Daimler, Lanchester, and Rover brand names. This article is about the British automobile manufacturer See Daimler for other uses derived from the German engineer and inventor Gottlieb Daimler. Lanchester Motor Company was a car manufacturer based at Armourer Mills Montgomery Street Birmingham, Great Britain. The Rover Company was a British Motor vehicle manufacturing company originating in Coventry in 1904 which moved to Solihull after World War II ^[21]

Global operations

The purchase of Jaguar Cars is expected to help give Tata Motors a foothold in European and American market.

With the unveiling of Tata Elegante during Geneva Motor Show, Tata Motors revealed its intention to enter sedan and sports car market.

Tata Indica during an auto exhibition in Bangkok, Thailand. Indica and Xenon TL will be assembled in Thailand and Argentina. The Kingdom of Thailand (ˈtaɪlænd ราชอาณาจักรไทย, râːtɕʰa-ʔaːnaːtɕɑ̀k-tʰɑj For a topic outline on this subject see List of basic Argentina topics.

Tata Motors has expanded its production and assembly operations to several other countries including South Korea, Thailand, South Africa and Argentina and is planning to set up plants in Turkey, Indonesia and Eastern Europe. Turkey (Türkiye known officially as the Republic of Turkey ( is a Eurasian Country that stretches The Republic of Indonesia ( (Republik Indonesia is a Country in Southeast Asia. Eastern Europe is a general term that refers to the Geopolitical region encompassing the easternmost part of the European continent.

Global brands

Tata Motors has been aggressively acquiring foreign brands to increase its global presence. In 2004, Tata Motors bought Daewoo's truck manufacturing unit, now known as Tata Daewoo Commercial Vehicle, in South Korea. This article is about the Chaebol Daewoo Group For the Korean auto company Daewoo Motors that is associated with Chevrolet, see GM Daewoo. This article is about the semi-truck For the North American use of the word see Pickup truck. Tata Daewoo Commercial Vehicle ( TDCV) is the 2nd largest heavy commercial vehicle manufacturer in Gunsan, Jeollabuk-do, South Korea It was established South Korea, officially the Republic of Korea and often referred to as Korea ( Korean: 대한민국 tɛː In March 2005, it acquired a 21% stake in Hispano Carrocera SA, giving it controlling rights in the company. Hispano Carrocera SA, based in Zaragoza, Aragon, Spain, is one of the largest manufacturers of Bus and coach cabins in Europe

On March 26, 2008 Tata Motors agreed to purchase Jaguar Cars and Land Rover from Ford Motor in a deal worth $2. Events 1026 - Pope John XIX crowns Conrad II as Holy Roman Emperor. 2008 ( MMVIII) is the current year in accordance with the Gregorian calendar, a Leap year that started on Tuesday of the Common Jaguar Cars Limited is a luxury car manufacturer based in Coventry, England, now operated as part of the Jaguar Land Rover business Land Rover is an all-terrain vehicle and Multi Purpose Vehicle (MPV manufacturer based in Solihull, England, now operated as part of the Jaguar Ford Motor Company is an American Multinational corporation and the world's fourth largest automaker based on Worldwide vehicle sales, following 3bn (£1. 15bn). ^[20] Tata Motors has also acquired from Ford the rights to three other brand names: Daimler, Lanchester and Rover. This article is about the British automobile manufacturer See Daimler for other uses derived from the German engineer and inventor Gottlieb Daimler. Lanchester Motor Company was a car manufacturer based at Armourer Mills Montgomery Street Birmingham, Great Britain. The Rover Company was a British Motor vehicle manufacturing company originating in Coventry in 1904 which moved to Solihull after World War II

Present global challenge

Tata Motors have some distinct advantages in comparison to other multi-national competitors. There is definite cost advantage as labor cost is 8-9 percent of sales as against 30-35 percent of sales in developed economies. Tata motors have extensive backward and forward linkages and it is strongly interwoven with machine tools and metals sectors. Tata Group's strong expertise in the IT based engineering solution for products and process integration has helped Tata Motors. India has one of the world's largest auto component industry noted for its world class capabilities. There is huge demand in domestic markets due to infrastructure developments and Tata Motors is able to leverage its knowledge of Indian market. There are favorable Government polices and regulations to boost the auto industry.

However, major multi-national automakers are moving their operations to India to cut costs. Volvo, a manufacturer of trucks, buses, cars, construction equipment, and aero engines, has entered in India in 1998. This article is about Volvo Group - AB Volvo Volvo Cars is the passenger vehicle maker owned by Ford Motor Company, using the Volvo Trademark This article is about the semi-truck For the North American use of the word see Pickup truck. Engineering vehicles, known by the other terms construction Equipment, earth movers heavy equipment or just plain equipment are machines specifically designed to execute An aircraft engine is a Propulsion system for an Aircraft. Aircraft engines are almost always a type of lightweight Internal combustion engine. India, officially the Republic of India (भारत गणराज्य inc-Latn Bhārat Gaṇarājya; see also other Indian languages) is a country Its main focus is in the area of fully built buses. In India, it has focused on providing economical transport solutions in consonance with its values of safety, quality, and environmental care. Its competitive advantage is its high technology which makes the vehicle a very comfortable option to travel through. Its trucks are reputed for their performance and economy and are the flag bearers in their production activities in India. flagship is the lead ship in a fleet of vessels a designation given on account of being either the largest fastest newest most heavily armed or for publicity purposes the most well It is still operating in the niche market of high end buses where the Tata compete through its Hispano Carrocera and Marcopolo S.A. JV buses. A niche market is a focused targetable portion (subset of a market Hispano Carrocera SA, based in Zaragoza, Aragon, Spain, is one of the largest manufacturers of Bus and coach cabins in Europe Marcopolo SA is a bus manufacturer founded on August 6 1949 in the southern Brazilian city of Caxias do Sul, state of Rio Grande do Sul.

The Government of India last announced an automobile policy in December 1997. The policy required majority-owned subsidiaries of foreign car firms to invest at least US$50 million in equity if they wished to set up manufacturing projects in India. The United States dollar ( sign: $; code: USD) is the unit of Currency of the United States; it has also been It also forced them to take on export obligations to fund their auto part imports and required them to submit to a schedule for increasing the share of locally made parts in their cars. Mere car assembling operations were not welcomed.

An Indian cabinet panel will soon consider a new automobile policy that aims to set fresh investment guidelines for foreign firms wishing to manufacture vehicles in the country. Investments in making auto parts by a foreign vehicle maker will also be considered a part of the minimum foreign investment made by it in an auto-making subsidiary in India. The move is aimed at helping India emerge as a hub for global manufacturing and sourcing for auto parts. The policy sets an export target of $1 billion by 2005 and US$2. 7 billion by 2010. The policies adopted by Government will increase competition in domestic market, motivate many foreign commercial vehicle manufactures to set up shops in India, whom will make India as a production hub and export to nearest market. Thus Tata Motors CV will have to face tough competition in near future, which might affect its growth negatively.

Future challenges

Plastic Car Production- Tata plans on producing a car that is made of nearly 100% plastic.

• Mahindra and Mahindra: JV with ITEC, North American leader in heavy trucks. M&M has formed a 51:49 JV called Mahindra International with ITEC, USA (parent Navistar International), to manufacture commercial vehicles and to bolster its position in the CV business. Navistar International Corporation ( (formerly International Harvester Company) is a manufacturer of International brand commercial trucks MaxxForce brand diesel ITEC is the leader in medium and heavy trucks and buses in North America, and is the world's largest manufacturer of medium-duty diesel engines. Mahindra International aims to have a presence across the CV market (6-35 tonnes GVW) with variants of passenger transport, cargo and specialised load applications and is likely to start producing medium/heavy commercial vehicles from FY09.
• Force Motors: JV with MAN for manufacturing high-tonnage vehicles Force Motors has paired up with MAN in a 70:30 JV to manufacture high-tonnage and specialty vehicles, such as long-haul trucks, tippers, tractor trailers and multi-axle vehicles in the 16-32 tonne range at its Pithampur plant, with an initial capacity of 24,000 units per annum and at an investment of Rs7bn. Force Motors Ltd founded in 1958 as Bajaj Tempo Ltd is a manufacturer of Three wheelers multi-utility and cross country vehicles light commercial vehicles MAN AG is a German engineering Company based in Munich. MAN is one of Europe's leading manufacturers of engineering equipment The JV plans to sell nearly half of its production in the domestic market, while the rest is to be exported to the Middle East, Turkey, Russia, Asia and Africa. Further, the two companies have formed another JV to manufacture buses in India from end-2007.
• Ashok Leyland: Acquisition of Czech Republic-based Avia Ashok Leyland (ALL) recently acquired the truck unit of Czech Republic-based Avia for US$35m. Ashok Leyland ( NSE: ASHOKLEY BSE: 500477 is a commercial vehicle manufacturing company based in Chennai, India. The Czech Republic ( ˈt͡ʃɛskaː ˈrɛpuˌblɪka short form in Česko ˈt͡ʃɛskɔ also called Czechia, Avia manufactures 6-9 tonne LCVs and has a capacity of 20,000 units per annum. The acquisition has given ALL direct access to an entire range of Avia trucks, Avia’s press shop with dies and tools, welding lines, state-of-the-art paint shop and R&D facilities. ALL has also entered into technology agreements with Hino Motors of Japan and ZF of Germany to complement its in-house R&D efforts and developing complementary components and aggregates.

Products

Passenger cars and utility vehicles

Tata Indigo SW

• Tata Sierra
• Tata Estate
• Tata Sumo/Spacio
• Tata Safari
• Tata Indica
• Tata Indigo
• Tata Indigo Marina
• Tata Nano (September 2008)
• Tata Xenon XT

Concept vehicles

Tata Cliffrider

• 2000 Aria Roadster
• 2001 Aria Coupe
• 2002 Tata Indica
• 2002 Tata Indiva
• 2004 Tata Indigo Advent
• 2005 Tata Xover
• 2006 Tata Cliffrider
• 2007 Tata Elegante

Commercial vehicles

Tata 1616 Starbus

Tata 3118 Flatbed Truck

Tata 4923 All Terrain Truck

• Tata Ace
• Tata TL/Telcoline/207 DI Pickup Truck
• Tata 407 Ex and Ex2
• Tata 709 Ex
• Tata 809 Ex and Ex2
• Tata 909 Ex and Ex2
• Tata 1109 (Intermediate truck)
• Tata 1510/1512 (Medium bus)
• Tata 1610/1616 (Heavy bus)
• Tata 1613/1615 (Medium truck)
• Tata 2515/2516 (Medium truck)
• Tata 3015 (Heavy truck)
• Tata 3118 (Heavy truck) (8X2)
• Tata 3516 (Heavy truck)
• Tata 4923 (Ultra-Heavy truck) (6X4)
• Tata Novus (Heavy truck designed by Tata Daewoo)

Military vehicles

• Tata LSV (Light Specialist Vehicle)
• Tata 407 Troop Carrier, available in hard top, soft top, 4x4, and 4x2 versions
• Tata LPTA 713 TC (4x4)
• Tata LPT 709 E
• Tata SD 1015 TC (4x4)
• Tata LPTA 1615 TC (4x4)
• Tata LPTA 1621 TC (6x6)
• Tata LPTA 1615 TC (4x2)

Alternative propulsion

Tata Motors aims at producing around 6,000 OneCAT air cars at €2,500 by 2008. The Tata Sierra, or Tata Sierra Turbo was a Sport utility vehicle produced by Tata Motors of India. The Tata Estate is a MUV car produced by the Tata Motors.It was the company's first attempt at building a car Tata Sumo is a Multi-utility vehicle produced by India 's Tata Motors. The Tata Safari is an SUV produced by Tata Motors of India. It is the first SUV to be designed developed and manufactured entirely in India. The Tata Indica is a Hatchback Automobile range manufactured by Tata Motors of India. The Tata Indigo is a Subcompact car manufactured by Indian Automaker Tata Motors. The Tata Indigo is a Subcompact car manufactured by Indian Automaker Tata Motors. The Tata Nano is a proposed City car &mdash a small affordable rear-engined four-passenger car aimed primarily at the Indian market &mdash first presented by Tata TL is a Pickup truck made by the Indian automaker Tata Motors. The Tata Indica is a Hatchback Automobile range manufactured by Tata Motors of India. The Tata Indigo is a Subcompact car manufactured by Indian Automaker Tata Motors. Tata Xover (pronounced crossover) is a 7-seat Crossover SUV Concept car created by the Indian carmaker Tata Motors. The Tata Elegante is a Concept car that was displayed by Tata Motors during the 2007 Geneva Motor Show. The Tata Ace is a mini-truck (similar to Japanese Kei Truck) launched in May 2005 by Tata Motors in India Tata TL is a Pickup truck made by the Indian automaker Tata Motors. The Tata 1510/1512 is the largest selling Bus model seen regularly in India and neighbouring countries and the Seychelles. Tata Novus is the Tata Motors ' first offering from its acquisition of Daewoo's truck manufacturing unit. Tata Daewoo Commercial Vehicle ( TDCV) is the 2nd largest heavy commercial vehicle manufacturer in Gunsan, Jeollabuk-do, South Korea It was established OneCAT is an upcoming Compressed air car. India 's Tata Motors is collaborating with Air engine developer Guy Nègre of MDI to produce A Compressed air car is an alternative fuel car that uses a motor powered by compressed air ^[22]

Tata Motors subsidiaries

Telco Construction Equipment (TCE)

TCE is a joint venture between Tata Motors and Hitachi, which focuses on excavators and other construction equipment. Telco Construction Equipment Company Limited (Telcon is a Joint venture company between Tata Motors and Hitachi. () is a Multinational corporation specializing in high-technology and services headquartered in Marunouchi Itchome Chiyoda, Tokyo, Japan.

HV Transmission (HVTL) and HV Axles (HVAL)

HVAL and HVTL are 100% subsidiary companies of Tata Motors engaged in the business of manufacture of gear boxes and axles for heavy and medium commercial vehicles, with production facilities and infrastructure based at Jamshedpur. The combined revenue of the two companies rose 38. 7% yoy for 9MFY07 while the combined PAT rose 50. 9%. Tata Motors plans a capex of Rs2bn each for HVAL & HVTL and plans to raise funds for the same, most probably by way of a strategic sale to a technical collaborator. The strategic sale of either HVAL or HVTL or both is likely to be completed in the next one or two quarters.

Tata Technologies Limited (TTL)

TTL provides Engineering and Design (E&D) solutions to the Automotive Industry. Tata Motors holds 86. 91% of TTL’s share capital. TTL is based in Pune (Hinjawadi) and operates in the US and Europe through its wholly owned subsidiaries in Detroit and London respectively. It also has a presence in Thailand. Tata Technologies is a software service provider in the IT services and BPO space. Its global client list includes Ford, General Motors, Toyota and Honda, to name a few. It bought over the British engineering and design services company, Incat International Plc for Rs4b in August 2005. Incat specializes in engineering & design services and product lifecycle management in the international automotive, aerospace and engineering markets. With this acquisition, Tata Motors will have closer proximity to its global customers and be able to provide a wider range of services.

Tata Daewoo CV (TDCV)

TDCV is a 100% subsidiary of the Tata Motors based in South Korea, which was acquired in March 2004. TDCV is in the business of manufacture and sale of heavy commercial vehicles. Tata Daewoo is Tata Motors’ 100% subsidiary in Korea, with a market share of 30%. Tata Motors will use the Daewoo technology to introduce higher tonnage trucks in the Indian market and use Tata Daewoo for exports globally. In line with this strategy, it has already introduced the Novus, a high-end tipper developed by Tata Daewoo for the Indian market.

See also

• Ashok Leyland
• Cars in India
• Tata Group
• Tata Daewoo Commercial Vehicle

References

External links

Main (India & Overseas)

• Official Site of Tata Motors
• Tata Motors International Business Site
• Tata Daewoo Commercial
• Tata Motors Spain
• Tata Motors Italia
• Tata Motors Hungary
• Tata Motors Turkey
• Tata vehicles owners group - UK based
• Tata Motors South Africa
• Tata Truck and Bus South Africa

Other

• Tata Club Italia
• TataWatch - Reviews and Analysis
• Why The World's Cheapest Car Will Hurt US Consumers