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Perodua
Type Limited company
Founded Established 1993
Headquarters Rawang, Selangor
Industry Automotive
Products small compact car
Employees 10 000
Website http://www.perodua.com.my

Perodua, acronym of Perusahaan Otomobil Kedua Berhad (in English, Second Automobile Manufacturer Limited Corporation) is Malaysia's second automobile manufacturer after Proton. A limited company in the United Kingdom is a Corporation whose liability is limited by law Year 1993 ( MCMXCIII) was a Common year starting on Friday (link will display full 1993 Gregorian calendar) Selangor ( Jawi script: سلاڠور population 72 million is one of the 13 states of Malaysia. For other uses of this term see Industry (disambiguation An industry (from Latin industrius, "diligent industrious" The automotive industry is the industry involved in the design development manufacture marketing and sale of Motor vehicles In 2007 more than 73 million motor vehicles In Marketing, a product is anything that can be offered to a Market that might satisfy a want or need A compact (North America small family (European or c-segment car is a classification of cars which are larger than a supermini Employment is a Contract between two parties, one being the employer and the other being the employee. A website (alternatively web site or Web site, a back-construction from the Proper noun World Wide Web) is a collection of Web pages For the biogeographical region see Malesia Malaysia (məˈleɪʒə or /məˈleɪziə/ is a country that consists of thirteen states and Proton is the Malaysian national Carmaker ( Malay Acronym for PeRusahaan OTOmobil Nasional, 'National Automobile Enterprise' It was established in 1993 and launched their first car, the Perodua Kancil in late 1994. Year 1993 ( MCMXCIII) was a Common year starting on Friday (link will display full 1993 Gregorian calendar) The Perodua Kancil (also known as the Perodua Nippa in the United Kingdom, and the Daihatsu Ceria in Indonesia) is a small car manufactured Year 1994 ( MCMXCIV) was a Common year starting on Saturday (link will display full 1994 Gregorian calendar)

Perodua mainly produces small-compact cars and therefore does not actually compete with Proton for the same market niche. A compact (North America small family (European or c-segment car is a classification of cars which are larger than a supermini In the United Kingdom their cars are sold by some Proton dealers who wish to attract customers seeking a smaller and cheaper alternative to the Proton range. The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom, the UK or Britain,is a Sovereign state located Besides the UK and Singapore, Perodua also exports their cars to Mauritius, Brunei, Sri Lanka, Cyprus, Malta, Egypt, Lebanon, Qatar, Saudi Arabia, Syria, and Fiji in small numbers by local dealers. The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom, the UK or Britain,is a Sovereign state located Singapore Mauritius (pronounced məˈrɪʃəs L’île Maurice /il mɔ'ʁis/ Mauritian Creole: Maurice) officially the Republic of Mauritius, République Brunei Darussalam, (bruːˈnaɪ in English officially the State of Brunei Abode of Peace (Negara Brunei Darussalam Jawi: برني دارالسلام Sri Lanka, officially the Democratic Socialist Republic of Sri Lanka ( Sinhalese:, இலங்கை known as Ceylon before 1972 is an Island Cyprus (Κύπρος transliterated: Kýpros,; Kıbrıs officially the Republic of Cyprus (Κυπριακή Δημοκρατία Kypriakī́ Dīmokratía Malta, officially the Republic of Malta (Repubblika ta' Malta is a European Microstate, comprising an Archipelago of three islands This article is about the country of Egypt For a topic outline on this subject see List of basic Egypt topics. Lebanon (ˈlɛbənɒn Arabic: ar لبنان Lubnān) officially the Republic of Lebanon or Lebanese Republic (ar الجمهورية اللبنانية Qatar ( قطر; ˈqɑtˁɑr local pronunciation giṭar officially the State of Qatar (Arabic دولة قطر transliterated The Kingdom of Saudi Arabia, KSA ( المملكة العربية السعودية, al-Mamlaka al-ʻArabiyya as-Suʻūdiyya) or Suudi Syria ( سوريّة or) officially the Syrian Arab Republic (Arabic ar الجمهورية العربية السورية Fiji (Matanitu ko Viti फ़िजी officially the Republic of the Fiji Islands (Matanitu Tu-Vaka-i-koya ko Viti फ़िजी द्वीप समूह गणराज्य

Perodua does not actually produce any in house designs or engineering for the main components (i. e engine, transmission). All Perodua cars are badge engineered from Daihatsu. For a list of vehicles that have been badge engineered see List of badge engineered vehicles. is a Japanese manufacturer of cars, well known for its smaller models and off-road vehicles Daihatsu owns a majority stake in Perodua and in turn is itself now a subsidiary of Toyota Corp. (pronounced) is a Multinational corporation headquartered in Japan, and is currently the world's largest Automaker. In 2004, the Toyota Avanza started being assembled by Perodua in their factory in Rawang for the Malaysian market. The Toyota Avanza is an Indonesian designed Mini MPV produced in Indonesia and also assembled in Malaysia

Contents

The Perodua Logo

The original Perodua logo
The original Perodua logo

Perodua organised a logo competition in 1997 to find a new corporate logo, to be launched together with their upcoming model, tentatively known as the X555. The competition was won by Johnson Ng Weng Kuan, an architecture student from Universiti Teknologi Malaysia. Universiti Teknologi Malaysia (Technology University of Malaysia is the oldest public engineering and technology University in Malaysia and is known by Perodua officially launched the new corporate logo on 24 August 1998 when they launched Malaysia's first 4x4 vehicle, the Perodua Kembara. The Daihatsu Terios is a Mini SUV, first released in 1997 by the Japanese car manufacturer Daihatsu.

The new logo maintains the 'P' and '2' and the colours of the old, squarish logo, but has been stylised further to become more fluid and dynamic -- to represent excellent quality and reliability. The green colour represents social responsibility to the environment and the community, while the red colour symbolises the development of competent workforce and resilience in meeting challenges in the globalised world.

Corporate Info

As compared to Proton, Perodua has been quite successful in its business ventures. Its cars are very popular among Malaysians, such as the recently introduced Perodua Myvi, which sold 80,327 units in 2006, outselling its rivals best selling car, the Proton Wira, which only sold 28,886 units in Malaysia. In 2006 and 2007, Perodua became the best selling car company in Malaysia.

Perodua is set to become the largest compact carmaker in South-East Asia. It currently has capacity to make 200,000 cars annually. By July 2007, it is expanding to 240,000 per year. In October 2005, it had produced a cumulative total of 1 million cars. [1]

List of models

Perodua latest model, the Perodua Viva
Perodua latest model, the Perodua Viva

See also

External links

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