John Linwood Battelle is a journalist as well as founder and chairman of Federated Media Publishing. A journalist (also called a newspaperman) is a person who practices Journalism, the gathering and dissemination of information about current events trends [1] He has been a visiting professor of journalism at UC Berkeley and also maintains Searchblog, a weblog covering search, technology, and media. The University of California Berkeley (also referred to as Cal, Berkeley and UC Berkeley) is a major research university located in Berkeley [2]
Battelle is one of the original founders of Wired magazine, the founder of The Industry Standard magazine and website, and "band manager" of the collaborative weblog Boing Boing. Wired is a full-color monthly American Magazine and on-line periodical published in San Francisco, California since March 1993 The Industry Standard was a weekly Magazine based in San Francisco which began publication in the spring of 1998 Boing Boing (originally bOING bOING) is a publishing entity first established as a Magazine, later becoming a group blog. He has also written for Business 2. 0 and is program chair for the Web 2. 0 conference. He studied at UC Berkeley, earning both a B.A. in Anthropology in 1987, and a M. The University of California Berkeley (also referred to as Cal, Berkeley and UC Berkeley) is a major research university located in Berkeley Jour. (Master's in Journalism) in 1992.
In 2005 Battelle published The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture, chronicling the rise of online search engines and, specifically, Google.