Joey Ayala is a contemporary pop music artist in the Philippines. The Philippines ( Filipino: Pilipinas, officially known as the Republic of the Philippines (fil ''Republika ng Pilipinas'' RP He is well known for his style of music that combines the sounds of Filipino ethnic instruments with modern pop music. Music is an Art form in which the medium is Sound organized in Time. The Philippines ( Filipino: Pilipinas, officially known as the Republic of the Philippines (fil ''Republika ng Pilipinas'' RP Pop music as a genre features a noticeable rhythmic element catchy melodies and hooks, a mainstream style and conventional structure His professional music career started when he released an album recorded in a makeshift-studio in 1982. To date, he has released six albums.
Some of the Filipino ethnic instruments Ayala is known to use include the two-stringed Hegalong of the T'Boli people of Mindanao and the 8-piece gong set, Kulintang melodical gong-rack of the predominantly Muslim peoples of the southern part of the country. T'Boli is a 1st class municipality in the province of South Cotabato, Philippines. Mindanao is the second largest and easternmost Island in the Philippines. Kulintang is a modern term for an instrumental form of music composed on a row of small horizontally-laid Gongs that function melodically accompanied by larger suspended He also uses modern instruments in his music, such as the electric guitar, bass guitar, and drums. An electric guitar is a type of Guitar that uses pickups to convert the vibration of its steel-cored strings into an electrical current which is made louder The electric bass guitar (also called electric bass, or simply bass; ˈbeɪs as in "base" is a Stringed instrument played primarily with the
He is one of the few Filipino contemporary songwriters who insists on putting his creative energies at the service of cultural/social development, so much so that he has ventured directly in to non-formal education - the running of workshops demonstrating the use of arts as a language for education.
Partial list of awards and honors:
Benigno S. Aquino, Jr. Award for Social Artistry Conferred by the Federation of Catholic Schools’ Alumni/ae Associations (FeCaSAA) in partnership with the Good Citizenship Movement (GCM), 2007
Musical Intelligence Award Conferred by Multiple Intelligence International School, 2007
Datu Bago Award from The City of Davao, “for being an outstanding composer-performer-bandleader-lyricist, arranger, writer who has defined the ethnic character of Mindanao music that he renders magnificently well using his voice and indigenous instruments resulting in the consciousness of the Filipino soul of intimations of its moral values and environmental responsibilities. ” Awarded March 14, 2000, 63rd Araw ng Dabaw, Marco Polo Hotel.
Special MAGIS Award for Outstanding Alumni, Ateneo de Manila High School, 1996 “For creating music that delineates the unique Filipino soul, for defining the ethnic character of Philippine music through the use of native instruments, especially in harmony with foreign instruments like drums and acoustic guitar, and for awakening in the Filipino an awareness of its own heritage as a people . . . ”
Gawad ng Pagkilala - Komisyon sa Wikang Pilipino. Recognition from the National Commission for the Filipino Language, 1993 Dahil sa paglikha ng mga awiting mayaman sa pagpapahalagang moral sa wikang Filipino at paglalapat ng musika sa pamamagitan ng katutubong mga instrumento. . . . nakatutulong sa pagpapayabong at pagpapaunlad ng wika at kalinangang Pilipino. (For writing songs laden with moral values in Pilipino, for musical arrangements using indigenous instruments . . . for helping enrich and develop Pilipino culture. )
Outstanding Alumnus in the field of the Performing Arts Ateneo de Davao University Alumni Association, 1993
Nomination Ten Outstanding Young Persons of the World Award for Cultural Achievement, Junior Jaycees Chamber International, 1993
The Outstanding Young Men (TOYM) Award, The Philippine Jaycees, 1989 “for humanitarian efforts directed towards the two objectives of art - as relevant socially-oriented medium and as aesthetic principle”.