Industrial design is an applied art whereby the aesthetics and usability of mass-produced products may be improved for marketability and production. Applied art refers to the application of Design and Aesthetics to objects of function and everyday use Aesthetics or esthetics ( also spelled æsthetics) is commonly known as the study of sensory or sensori-emotional values sometimes called In Marketing, a product is anything that can be offered to a Market that might satisfy a want or need Manufacturing (from Latin manu factura, "making by hand" is the use of tools and labor to make things for use or sale The role of an Industrial Designer is to create and execute design solutions towards problems of engineering, usability, user ergonomics, marketing, brand development and sales.

The term "industrial design" is often attributed to the designer Joseph Claude Sinel in 1919 (although he himself denied it in later interviews) but the discipline predates that by at least a decade. Joseph Claude Sinel (born 1889 died 1975 also known as Jo Sinel or Auckland Jo, was a pioneering Industrial designer who is sometimes said to have Its origins lay in the industrialization of consumer products. For instance the Deutscher Werkbund, founded in 1907 and a precursor to the Bauhaus, was a state-sponsored effort to integrate traditional crafts and industrial mass-production techniques, to put Germany on a competitive footing with England and the United States. The Deutscher Werkbund (German Work Federation was a German association of artists architects designers and industrialists ("House of Building" or "Building School" is the common term for the, a school in Germany that combined crafts and the fine arts and was famous

Contents 1 Definition of industrial design 2 Process of design 3 Industrial design rights 4 See also 5 References 6 External links

Definition of industrial design

General

Industrial Designers are a cross between a mechanical engineer and an artist. They study both function and form, and the connection between product and the user. They do not design the gears or motors that make machines move, or the circuits that control the movement. And usually, they partner with engineers and marketers, to identify and fulfill needs, wants and expectations.

In Depth

"Industrial Design (ID) is the professional service of creating and developing concepts and specifications that optimize the function, value and appearance of products and systems for the mutual benefit of both user and manufacturer. " According to the IDSA (Industrial Design Society of America)

Design, itself, is often difficult to define to non-designers because the meaning accepted by the design community is not one made of words. Industrial Designers Society of America ( IDSA) is an organisation of professional industrial designers in the United States. Instead, the definition is created as a result of acquiring a critical framework for the analysis and creation of artifacts. One of the many accepted (but intentionally unspecific) definitions of design originates from Carnegie Mellon's School of Design, "Design is the process of taking something from its existing state and moving it to a preferred state". This applies to new artifacts, whose existing state is undefined and previously created artifacts, whose state stands to be improved.

According to the (Chartered Society of Designers) design is a force that delivers innovation that in turn has exploited creativity. The Chartered Society of Designers (CSD headquartered in London, England, is the professional body for designers Their design framework known as the Design Genetic Matrix ^(TM) determines a set of competences in 4 key genes that are identified to define the make up of designers and communicate to a wide audience what they do. Within these genes the designer demonstrates the core competences of a designer and specific competences determine the designer as an 'industrial designer'. This is normally within the context of delivering innovation in the form of a three dimensional product that is produced in quantity. However the definition also extends to products that have been produced using an industrial process. Industrial design is rapidly becoming an obsolete term as 'products' can now be industrially produced as 'one-offs' by the use of Rapid Prototyping Machines. In a post-industrial era and with the emergence of strategic design definitions such as this are incumbering designers and the advancement of design practice.

According to the ICSID, (International Council of Societies of Industrial Design) "Design is a creative activity whose aim is to establish the multi-faceted qualities of objects, processes, services and their systems in whole life-cycles. The International Council of Societies of Industrial Design (Icsid was founded in 1957 from a group of international Organisations committed to Industrial Therefore, design is the central factor of innovative humanization of technologies and the crucial factor of cultural and economic exchange". ^[1]

Process of design

Although the process of design may be considered 'creative', many analytical processes also take place. In fact, many industrial designers often use various design methodologies in their creative process. Some of the processes that are commonly used are user research, sketching, comparative product research, model making, prototyping and testing. These processes can be chronological, or as best defined by the designers and/or other team members. Industrial Designers often utilize 3D software, Computer-aided industrial design and CAD programs to move from concept to production. Computer-aided industrial design ( CAID) is a subset of Computer-aided design (CAD that includes software that directly helps in product development Product characteristics specified by the industrial designer may include the overall form of the object, the location of details with respect to one another, colors, texture, sounds, and aspects concerning the use of the product ergonomics. Texture refers to the properties held and sensations caused by the external surface of objects received through the sense of touch. Sound' is Vibration transmitted through a Solid, Liquid, or Gas; particularly sound means those vibrations composed of Frequencies Ergonomics is the Scientific discipline concerned with Designing according to the human needs and the profession that applies theory principles data and methods Additionally the industrial designer may specify aspects concerning the production process, choice of materials and the way the product is presented to the consumer at the point of sale. An important aspect of design for mechanical electrical thermal chemical or other application is selection of the best material or materials The use of industrial designers in a product development process may lead to added values by improved usability, lowered production costs and more appealing products. However, some classic industrial designs are considered as much works of art as works of engineering: the iPod, Coke bottle, and VW Beetle are frequently-cited examples. In Fine art, a work of art (or artwork or work) is a creation such as a Song, Book, Film, Video game, Engineering is the Discipline and Profession of applying technical and scientific Knowledge and iPod is a popular brand of Portable media players designed and marketed by Apple Inc Coca-Cola is a carbonated Soft drink sold in stores restaurants and Vending machines in more than 200 countries The Volkswagen Beetle, officially known as the type 1 and originally called ‘Käfer’ is an Economy car produced by the German auto maker Volkswagen

Industrial design has no focus on technical concepts, products and processes. In addition to considering aesthetics, usability, and ergonomics, it can also encompass the engineering of objects, usefulness as well as usability, market placement, and other concerns such as seduction, psychology, desire, and the sexual or affectionate attachment of the user to the object. Aesthetics or esthetics ( also spelled æsthetics) is commonly known as the study of sensory or sensori-emotional values sometimes called Ergonomics is the Scientific discipline concerned with Designing according to the human needs and the profession that applies theory principles data and methods These values and accompanying aspects on which industrial design is based can vary, both between different schools of thought and among practicing designers.

Product design and industrial design can overlap into the fields of user interface design, information design and interaction design. Product design can be defined as the Idea generation Concept development testing and Manufacturing or implementation of a product User interface design or user interface engineering is the design of Computers Appliances machines mobile communication devices, Software Information design has been defined as the art and science of preparing information so that it can be used by human beings with efficiency and effectiveness Interaction Design ( IxD) is the discipline of defining the behavior of products and systems that a user can interact with Various schools of industrial design and/or product design may specialize in one of these aspects, ranging from pure art colleges (product styling) to mixed programs of engineering and design, to related disciplines like exhibit design and interior design.

Also used to describe a technically competent product designer or industrial designer is the term Industrial Design Engineer. The Cyclone vacuum cleaner inventor James Dyson for example could be considered to be in this category (see his autobiography Against The Odds, Pub Thomson 2002). Sir James Dyson (born Cromer, Norfolk, England, 2 May 1947 is an English Industrial designer.

Industrial design rights

Main article: Industrial design rights

Industrial design rights are intellectual property rights that make exclusive the visual design of objects that are not purely utilitarian. Industrial design rights are Intellectual property rights that protect the visual design of objects that are not purely utilitarian Intellectual property ( IP) is a legal field that refers to creations of the mind such as musical literary and artistic works inventions and symbols names An industrial design consists of the creation of a shape, configuration or composition of pattern or color, or combination of pattern and color in three dimensional form containing aesthetic value. An industrial design can be a two- or three-dimensional pattern used to produce a product, industrial commodity or handicraft. Under the Hague Agreement Concerning the International Deposit of Industrial Designs, a WIPO-administered treaty, a procedure for an international registration exists. The World Intellectual Property Organization ( WIPO) is one of the 16 specialized agencies of the United Nations. An applicant can file for a single international deposit with WIPO or with the national office in a country party to the treaty. The design will then be protected in as many member countries of the treaty as desired.

See also

• Applied Neuroscience for Industrial Design
• Automobile design
• Computer-aided industrial design
• Creative engineering
• Design for X
• Electric Guitar Design
• Emotional Design by Donald Norman
• Environmental design
• Environmental graphic design
• Experience design
• Famous industrial designers
• Hague system
• Industrial design rights
• Industrial Designers Society of America
• Interaction design
• International Council of Societies of Industrial Design
• New product development
• Product design
• Raymond Loewy
• Russel Wright
• Yves Behar
• Six Sigma
• Value engineering

References

External links

• International Council of Societies of Industrial Design
• The Centre for Sustainable Design
• Design Council on Product Design
• U.S. Department of Labor's Handbook: Commercial and Industrial Designers
• National Institute of Design (NID), India
• Indian Institute of Technology, Design Programme
• International industrial design (Trossen Industriedesign) of the center of technology, Trier
• Product Innovation and Incubation Centre, IIT Kanpur
• Indian Institute of Technology, Product Innovation and Incubation Center
• Doodles, Drafts and Designs: Industrial Drawings from the Smithsonian (2004) Smithsonian Institution Libraries

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