Citizendia
Your Ad Here

Hasbro, Inc.
Type Public (NYSE: HAS)
Founded 1923[1]
Headquarters Pawtucket, Rhode Island, USA
Industry Toys and games
Revenue 3. A public company usually refers to a company that is permitted to offer its registered securities ( Stock, bonds, etc The New York Stock Exchange ( NYSE) is a Stock exchange based in New York City. Pawtucket (pronounced Pa-TUCK-et is a city in Providence County, Rhode Island, United States. Rhode Island ( officially named the State of Rhode Island and Providence Plantations, is a state in the New England region of the United States The United States of America —commonly referred to as the For other uses of this term see Industry (disambiguation An industry (from Latin industrius, "diligent industrious" This article is about playthings For other uses of the term see Toy (disambiguation. A game is a structured activity, usually undertaken for Enjoyment and sometimes also used as an Educational tool In business revenue or revenues is Income that a company receives from its normal business activities usually from the sale of goods and services 151 Billion USD (2006)
Net income 230. The United States dollar ( sign: $; code: USD) is the unit of Currency of the United States; it has also been Net income is equal to the Income that a firm has after subtracting costs and Expenses from the total Revenue. 1 Million USD (2006)
Employees 5,900 (2005)
Website www.hasbro.com

Hasbro (NYSE: HAS) is an American toy company. The United States dollar ( sign: $; code: USD) is the unit of Currency of the United States; it has also been Employment is a Contract between two parties, one being the employer and the other being the employee. A website (alternatively web site or Web site, a back-construction from the Proper noun World Wide Web) is a collection of Web pages The New York Stock Exchange ( NYSE) is a Stock exchange based in New York City. The United States of America —commonly referred to as the This article is about playthings For other uses of the term see Toy (disambiguation. It is one of the largest toy makers in the world, second only to the toy giant Mattel. Mattel Inc ( is the world's largest Toy importing company based on revenue Hasbro is also the publisher of the world's most popular board game, Monopoly. A board game is a Game in which counters or pieces that are placed on removed from or moved across a "board" (a premarked surface usually specific to that game Monopoly is a Board game published by Parker Brothers, a subsidiary of Hasbro. The corporate headquarters is located in Pawtucket, Rhode Island, United States. Pawtucket (pronounced Pa-TUCK-et is a city in Providence County, Rhode Island, United States. Rhode Island ( officially named the State of Rhode Island and Providence Plantations, is a state in the New England region of the United States

Contents

History

In 1923[1], two brothers—Henry and Helal Hassenfeld—founded Hassenfeld Brothers, a textile remnant company. Over the next two decades, the company expanded to produce pencil boxes and school supplies. In the 1940s, Hassenfeld Brothers produced doctor and nurse kits, its first toys. Hassenfeld Brothers' first toy hit was Mr. Potato Head, which the company purchased from inventor George Lerner in 1952. Mr Potato Head is a popular children's Toy, first sold in 1952 by Hasbro, consisting of a Plastic model of a Potato which can be decorated George Lerner (born 1922 was the Inventor of the famous American Toy, Mr The toy was a smash success. In 1964, Hassenfeld Brothers produced the G.I. Joe toy, which they termed an "action figure" in order to market the toy to boys who wouldn't want to play with "dolls". GI Joe is a line of military-themed articulated "action figures" produced by the Toy company Hasbro. An action figure is a posable character Figurine, made of Plastic or other materials and often based upon a movie, Comic book, Video game A doll is an object that represents a baby or other human being but includes likenesses of animals and imaginary creatures The company shortened its name to Hasbro Industries in 1968. In 1983, Hasbro produced another successful toy franchise, My Little Pony. My Little Pony is a line of colorful Toy ponies marketed primarily to young girls and produced by the toy manufacturer Hasbro. The company acquired the Milton Bradley Company in 1984, bringing The Game of Life, Candy Land, Twister, Chutes and Ladders and Yahtzee into the Hasbro fold. The Milton Bradley Company is an American Game company established by Milton Bradley in Springfield Massachusetts, in 1860 LIFE, also known as The Game of Life, is a Board game originally created in 1861 by Milton Bradley, as The Checkered Twister is a Game of physical skill produced by Hasbro Games. Snakes and ladders, or Chutes and ladders, is a classic children's Board game. Yahtzee is a popular Dice game made by Milton Bradley (now owned by Hasbro) Hasbro continued its success in 1984 with the release of the first Transformers toys. The Transformers is a line of toys produced by the toy companies Takara and Hasbro.

Hasbro, Inc. is now the parent company of several subsidiaries. A subsidiary, in business matters is an entity that is controlled by a bigger and more powerful entity The toys and games produced by these companies retain their brand identity, which is an important advertising consideration. A brand is a collection of Images and ideas representing an economic producer more specifically it refers to the descriptive verbal attributes and concrete symbols such as a Advertising is a form of Communication that typically attempts to persuade potential Customers to Purchase or to consume more of a particular Brand Many of Hasbro's games have been around so long that they have entered into popular culture. Popular culture (or pop culture) is the Culture — patterns of human activity and the symbolic structures that give such activities significance and importance — In 1998 Hasbro bought Avalon Hill for $6 million[2] and in 1999 Wizards of the Coast was bought in a deal worth $325 million. Avalon Hill was a game company that specialized in Wargames and strategic Board games. Wizards of the Coast (often referred to as WotC or simply Wizards) is an American publisher of Games primarily based on Fantasy and [3][4] Wizards of the Coast is now a subsidiary of Hasbro and has Avalon Hill as its division. Wizards of the Coast (often referred to as WotC or simply Wizards) is an American publisher of Games primarily based on Fantasy and In 2001 money-losing Hasbro Interactive, a subsidiary formed in 1995, was sold to French software concern Infogrames for $100 million. Hasbro Interactive was a video game production and publishing subsidiary of Hasbro, the large Game and Toy company Infogrames Entertainment SA ( IESA) ( is an international Holding company headquartered in Villeurbanne, Lyon, France. [5]

Some of the Hasbro-owned subsidiaries are/were:

The largest subsidiary of Hasbro was probably Kenner (in Cincinnati, Ohio). Avalon Hill was a game company that specialized in Wargames and strategic Board games. In the Publishing Industry, an imprint can refer to two different things It can mean a Brand name under which a work is published Claster Television was a Baltimore Maryland &ndashbased television distributor founded in 1953 by Bert and Nancy Claster as Romper Room Inc Coleco was a company founded in 1932 by Maurice Greenberg as " Co nnecticut Le ather Co mpany " Lewis Galoob Toys Inc was a Toy company best known for creating Micro Machines and the video game cheat device called Game Genie. This article is about the toy company For the city see Kenner Louisiana. For the previous US Ambassador to Venezuela see John Maisto. Maisto is a company that manufactures Die-cast models The Milton Bradley Company is an American Game company established by Milton Bradley in Springfield Massachusetts, in 1860 Parker Brothers is a Toy and Game Manufacturer and Brand. Over nearly 115 years the company published more than 1800 games among their Playskool is a Toy brand owned by Hasbro. The toys are intended for children and babies who are up to five years old Selchow and Righter was a 19th century Bay Shore New York game manufacturer best known for the games Parcheesi and Scrabble. Tiger Electronics should not be confused with the appliance maker Tiger Corporation, the electronics retailer Tiger Direct, or the producer of Gizmondo Tonka is an American Toy company most known for its signature toy Trucks and Construction equipment. Wizards of the Coast (often referred to as WotC or simply Wizards) is an American publisher of Games primarily based on Fantasy and Wrebbit is a Puzzle -making company best known for its Puzz-3D Puzzles. This article is about the toy company For the city see Kenner Louisiana. Kenner was the toy company that was behind the success of the Star Wars, Play-Doh, Super Powers, M.A.S.K., Strawberry Shortcake and Care Bears toy lines. Star Wars is an epic Space opera franchise initially conceived by George Lucas during the 1970s and significantly expanded Play-Doh (british Plasticine) is a Non-toxic modeling clay compound similar in texture to Bread Dough that has been sold as a children's toy The Super Powers Collection was a line of Action figures based on DC Comics Superheroes and Supervillains that was created by Kenner Toys in the MASK was an Animated television series directed by three uncredited Japanese studios KK C&D Asia, Studio World, Ashi Production Strawberry Shortcake is a licensed character owned by American Greetings, originally used in Greeting cards and expanded to include Dolls The Care Bears are a set of characters created by American Greetings in 1981 for use on Greeting cards. When Tonka and then later Hasbro acquired Kenner, the Kenner location became the foremost producer for Hasbro "boys toys", leading production on the high-profile lines of 12" G.I. Joe releases of the nineties, and the Transformers, Batman and Star Wars toys. Tonka is an American Toy company most known for its signature toy Trucks and Construction equipment. This article is about the toy company For the city see Kenner Louisiana. GI Joe is a line of military-themed articulated "action figures" produced by the Toy company Hasbro. The Transformers is a line of toys produced by the toy companies Takara and Hasbro. Batman (originally referred to as the Bat-Man and still referred to at times as the Batman) is a fictional Comic book Superhero co-created However, after sales declined in 2000 after the Star Wars toy market saturation implosion, Hasbro faced a difficult decision in cutting back its spending in order to continue to cater to their primary buyers. They decided to close the entire Cincinnati plant, relocating about 100 employees and laying off over 400. This decision, while good for Hasbro, created a ripple effect on the Cincinnati job market which continued to push businesses out of Cincinnati, which, with Procter & Gamble and Hasbro, had managed to be the midwest city for corporate advertising and graphic design. Procter & Gamble Co ( P&G,) is a Fortune 500, American global corporation based in Cincinnati Ohio, that manufactures a wide Advertising is a form of Communication that typically attempts to persuade potential Customers to Purchase or to consume more of a particular Brand The term graphic design can refer to a number of artistic and professional disciplines which focus on visual communication and presentation

In the early 21st century, Hasbro allowed for the use of Mr. Potato Head in a community art project similar to those with cows in Chicago and pigs in Cincinnati. Chicago (ʃɪˈkɑːgoʊ is the largest City by population in the state of Illinois and the American Midwest of the United States. Painted and reoutfitted versions of Mr. Potato Head by various artists sprouted up all over Rhode Island and were welcome additions in front of businesses and buildings (including a New England staple, Dunkin Donuts) for the duration of the project. Rhode Island ( officially named the State of Rhode Island and Providence Plantations, is a state in the New England region of the United States History See also History of New England New England's earliest inhabitants were Algonquian -speaking Native Americans including the Dunkin' Donuts is an international donut and Coffee retailer founded in 1950 in Quincy, Massachusetts, U

Hasbro would be the largest toy and game publisher in the world if it were not for Mattel's Barbie franchise. Barbie is a best-selling fashion Doll launched in 1959 The doll is produced by Mattel Inc

In 2008, Hasbro acquired game maker Cranium, Inc. for $77. Cranium Inc is a Board game company based in Seattle Washington 's Belltown Neighborhood, best known for its namesake Party game 5 million. The deal was announced on January 4th and closed on the 25th. [6] [7] Cranium is best known for its Cranium board game, which requires players to hum, draw and sculpt their way to the top. Cranium is a party Board game. Based on Ludo (board game, Whit Alexander and Richard Tait created Cranium in 1998 It makes a range of other games for children and adults and has sold more than 22 million games, books and toys worldwide. [8]

The Cranium board game "Cranium Cadoo" was found to contain lead paint on January 17, 2008 and a recall has been issued. Approximately 38,000 units are affected. [9]

2008 Lead Paint Recall Controversy

Hasbro has often touted the safety of all its products, claiming they are lead free and that they exceed government safety standards. They have specifically made mention of having no lead paint recalls. This was in order to distinguish themselves from the lead paint controversies of 2007 that plagued many other leading toy brands such as Mattel. [10] [11] [12]

However, on January 17, 2008, a recall was issued on the Cranium Cadoo board game due to lead paint in the dye, which is made in China. [13] [14] Hasbro also has several other recalls relating to design flaws in its toys that can present a safety hazard to young children. [15]

Toys and games

Hasbro has several brands of toys and games aimed at different demographics. Some of its better-known brands are:

Hasbro is the largest producer of board games in the world as a result of its component brands, such as Parker Brothers, Milton Bradley, Wizards of the Coast, and Avalon Hill (all acquisitions since the 1980s). A board game is a Game in which counters or pieces that are placed on removed from or moved across a "board" (a premarked surface usually specific to that game Parker Brothers is a Toy and Game Manufacturer and Brand. Over nearly 115 years the company published more than 1800 games among their The Milton Bradley Company is an American Game company established by Milton Bradley in Springfield Massachusetts, in 1860 Wizards of the Coast (often referred to as WotC or simply Wizards) is an American publisher of Games primarily based on Fantasy and Avalon Hill was a game company that specialized in Wargames and strategic Board games. As a result it has well known and top selling games such as:

Hasbro also produces many variations of most of their games. Axis & Allies is a popular series of World War II strategy Board games with nearly two million copies printed The game Battleship is a Guessing game played by two people Although popularized in the United States as a commercial Board game, first published in 1931 by the Cranium is a party Board game. Based on Ludo (board game, Whit Alexander and Richard Tait created Cranium in 1998 Cluedo ( Clue in North America) is a Mystery Crime fiction Board game originally published by Diplomacy is a strategic Board game created by Allan B Calhamer in 1954 and released commercially in 1959. Dungeons & Dragons (abbreviated as D&D or DnD) is a Fantasy Role-playing game (RPG originally designed by LIFE, also known as The Game of Life, is a Board game originally created in 1861 by Milton Bradley, as The Checkered This article is somewhat over-complete Please do not add significant new content without first discussing it on the talk page Monopoly is a Board game published by Parker Brothers, a subsidiary of Hasbro. Guinness World Records, known until 2000 as The Guinness Book of Records (and in previous U Mouse Trap (originally titled Mouse Trap Game) is a Board game first published by Ideal in 1963 for two or more players A ouija board (correctly pronounced "wee-jah" /wiʤə/ although often pronounced "wee-gee" /wiʤi/ and commonly known as a 'Spirit Board') is any flat board Pictionary is a guessing Word game published in 1985. The game is played with Teams with players trying to identify specific Words Risk is a commercial strategic Board game, produced by Parker Brothers (now a division of Hasbro) Rummikub (pronounced as "Rummy-cube" is a Tile-based game for two three or four players The verb "to scrabble" also means to scratch scramble or scrape about see Wiktionaryscrabble. Trivial Pursuit is a Board game in which progress is determined by a player's ability to answer general knowledge and Popular culture questions For example, in addition to original Scrabble, the game is also available as "Scrabble Deluxe Edition", "Scrabble Deluxe Travel Edition","Scrabble Junior", and "Scrabble Onyx Edition". The verb "to scrabble" also means to scratch scramble or scrape about see Wiktionaryscrabble.

Hasbro also offers games of physical skill such as:

Hasbro began a short-lived computer and video game development and publishing venture called Hasbro Interactive in the 1990s, but disbanded it in late 1999. A game of skill is a Game where the outcome is determined mainly by mental and/or physical Skill, rather than by pure chance. Bop It is an Electronic game of mental skill first marketed by Parker Brothers, Milton Bradley, Tiger Electronics, and Hasbro in Bull's eye ball is a Game developed by Hasbro. Small metal balls must be bounced via a trampoline into a narrow inlet in order to win points Jenga is a game of physical and mental skill, marketed by Hasbro, in which players remove blocks from a tower and put them on top A video game developer is a software developer (a business or an individual that creates Video games A developer may specialize in a certain video A video game publisher is a company that publishes Video games that they have either developed internally or have had developed by a Video game developer Hasbro Interactive was a video game production and publishing subsidiary of Hasbro, the large Game and Toy company Now Hasbro develops video games based on its brands through third-party developers and licensing strategies. A video game developer is a software developer (a business or an individual that creates Video games A developer may specialize in a certain video

On February 25, 2005, Hasbro announced that it would be introducing a musical toothbrush to the market. Events 138 - The Emperor Hadrian adopts Antoninus Pius, effectively making him his successor Year 2005 ( MMV) was a Common year starting on Saturday (link displays full calendar of the Gregorian calendar. The toothbrush is an instrument consisting of a small Brush on a handle used to clean Teeth through Tooth brushing. The Tooth Tunes, released in early 2007, transmits music from the jawbone to the ear when the bristles touch the teeth. Tooth Tunes The ear is the sense organ that detects Sounds The Vertebrate ear shows a common biology from Fish to Humans with variations

See also

References

  1. ^ a b History of Hasbro from Hasbro's official website
  2. ^ The Fall of Avalon Hill from Academic Gaming Review
  3. ^ Hasbro Buys Pokemon Cards from BNET.com
  4. ^ Hasbro to Acquire Wizards of the Coast from About.com
  5. ^ Company News; Hasbro Completes Sale Of Interactive Business from The New York Times
  6. ^ Hasbro Acquires Cranium
  7. ^ Article appearing to be from corporate site
  8. ^ No brainer: Hasbro buys Cranium from MSNBC
  9. ^ [1]
  10. ^ Hasbro ads to say it had no lead-paint recalls
  11. ^ Dear Shoppers, We’re Lead-Paint Free. Best, Hasbro
  12. ^ [http://www.consumergoods.com/ME2/dirmod.asp?sid=&nm=&type=MultiPublishing&mod=PublishingTitles&mid=A533BDC6582947448BBFA37BFF6394FF&tier=4&id=17A70C6CE75B4910846D6170345E3897 Hasbro Makes a Play for Cranium]
  13. ^ Official CPSC report on lead paint
  14. ^ Article on Lead Paint in Cranium Cadoo
  15. ^ Hasbro Product Recalls

External links

A board game is a Game in which counters or pieces that are placed on removed from or moved across a "board" (a premarked surface usually specific to that game A mobile game is a Video game played on a Mobile phone, Smartphone, PDA or Handheld computer German-style board games are a broad class of games produced in recent decades in Germany and other countries This list includes manufacturers of Card games Board games miniatures games wargames Role-playing games and Collectible card games BNET is a Website dedicated to issues of Business management. Aboutcom is an online source for original information and advice and is among the top 15 US Websites ( Nielsen Online Spring 2008 MSNBC is a 24-hour cable television news channel based in the United States and available in Canada.
© 2009 citizendia.org; parts available under the terms of GNU Free Documentation License, from http://en.wikipedia.org
 Dapyx Software network: MP3 Explorer | Ebook Manager | Zenithic