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Email Limited was a former manufacturing conglomerate operating mainly in Australia. For a topic outline on this subject see List of basic Australia topics.

The company was formed from the merger of `Electricity Meter Manufacturing Co Pty Ltd, established in 1912, and New System Telephones Pty Ltd, established in 1920. The company was incorporated in New South Wales on November 30, 1934 as Electricity Meter & Allied Industries Ltd. It adopted the Email name (an acronym) on October 30, 1951. Email's original and longest running business is the manufacturing of electric, gas and water meters. There would be few houses in Australia which do not have an Email meter.

Contents

History

In 1946 after World War II, Email obtained the former Orange Small Arms Factory at Orange, New South Wales, which was refitted to manufacture electricity meters, pumps, radio parts and refrigerators. Year 1946 ( MCMXLVI) was a Common year starting on Tuesday (link will display full 1946 calendar of the Gregorian calendar. Orange is a provincial city in New South Wales, Australia. It is located on the Mitchell Highway, west of Sydney at an altitude of. This factory is still in operation and remains to this day the largest industrial manufacturing plant in inland New South Wales, now operated by Electrolux. The Electrolux Group is a Swedish Manufacturer of home and professional appliances The Orange Plant has the latest state of the art technologies and manufacturing concepts. Continued investment into the plant by Electrolux is aimed at making the Orange facility internationally competitive, whilst also maintaining a leadership role in the Australian domestic refrigerator market.

Operations were expanded to include US, New Zealand and Malaysian manufacturing facilities. In the 1980s the company acquired control of several large Australian manufacturing companies including Kelvinator Ltd (1980) (which was a branch of the US-based Kelvinator business) , McIlwraith-Davey Industries Ltd (1984), Simpson Holdings Limited (1986), Brownbuilt Ltd (1988) and the steel process and distribution business of Bunge International (1989). Kelvinator is an Appliance company owned by Electrolux of Sweden since 1986 Simpson was a manufacturer of household appliances based in Adelaide, Australia.

In April 1993, the company announced it would stop manufacturing industrial racking products and commercial/ industrial stainless steel products. This led to the closure of the Caringbah plant in NSW and the Coburg plant in Victoria. Appliance production was located at Orange, New South Wales and Adelaide. Orange is a provincial city in New South Wales, Australia. It is located on the Mitchell Highway, west of Sydney at an altitude of. Adelaide is the capital and most populous city of the Australian state of South Australia, and is the fifth largest city in Australia with a

Brands

Consumer brands manufactured and sold by Email included:

Some of these brand names were produced under license from overseas companies. A chef is a person who cooks professionally In a professional kitchen setting the term is used only for the one person in charge of everyone else in the kitchen the executive Metters was a brand of kitchen appliances originally made by Metters Limited an Australian company established in Adelaide by Frederick Metters (1858-1937 in 1891 Kelvinator is an Appliance company owned by Electrolux of Sweden since 1986

Operations

The group operated through five distinct groups comprising:

Takeover

In 2001 the company was the subject of a complex takeover which resulted in the various components of the business being taken over by different companies. Smorgon Steel was an Australian steel manufacturing business established in the 1980's by the Smorgon family of Melbourne. Year 2001 ( MMI) was a Common year starting on Monday according to the Gregorian calendar. The appliances business was taken over by Electrolux. Some of the former Simpson manufacturing plants in Adelaide were closed, other plants in Adelaide remain in business as well as the Orange factory.

The takeover of Email Limited was unusual in a number of respects , took almost a year to finalise, and attracted the attention of the Australian Competition and Consumer Commission (ACCC). The Australian Competition and Consumer Commission (ACCC is an independent authority of the Government of Australia. At the time, Smorgon Steel was keen to expand its wholesale steel distribution network and wished to acquire that business from Email. Smorgon Steel was an Australian steel manufacturing business established in the 1980's by the Smorgon family of Melbourne. However, the dominant steel business in Australia, at that time , was BHP Steel (at that time, BHP Steel was the Australian steel-making division of the business now called BHP Billiton. The BHP Steel businesses were subsequently divested as OneSteel and Bluescope Steel ) . OneSteel is an Australian-based mining ore processing and steel manufacturing company specialising in steel-long products for the construction mining transport and agricultural industries BlueScope Steel is a flat product Steel producer with operations in Australia, New Zealand, Asia, the Pacific and North America

Email Limited was a major customer of BHP Steel for its appliance manufacturing business, and also a major wholesale distribution channel for BHP Steel. BHP was not happy about losing Email as a customer and as a distributor to its smaller rival, Smorgon. BHP bought a 14% stake in Email Limited on the stockmarket to attempt to block the deal.

The takeover was unusual in that Smorgon was really only interested in acquiring the steel wholesale and distribution business of Email Limited, and planned to on-sell the other businesses. As consideration for the takeover offer to Email Limited shareholders, Smorgon offered an unconventional combination of cash and a security whose eventual value depended on the (unknown) future resale price of the Email businesses that Smorgon did not want to keep. This indeterminate offer did not receive an enthusiastic reaction from stockmarket participants and investors. The Australian Competition and Consumer Commission investigated the deal because of concerns that the removal of the Email steel distribution business would significant lessen competition in the wholesale steel distribution sector.

Eventually a deal was struck between the ACCC, BHP Steel and Smorgon to alleviate competition concerns and the deal went ahead.

The steel distribution business was acquired by Smorgon Steel (itself later merged in 2007 with OneSteel). Smorgon Steel was an Australian steel manufacturing business established in the 1980's by the Smorgon family of Melbourne. Year 2007 ( MMVII) was a Common year starting on Monday of the Gregorian calendar in the 21st century. OneSteel is an Australian-based mining ore processing and steel manufacturing company specialising in steel-long products for the construction mining transport and agricultural industries The electricity and gas metering business was sold to private equity in 2003 , and continues to manufacture electricity meters under the 'Email' brand name . The lock manufacturing business was sold to Assa Abloy of Sweden. The ASSA ABLOY Group is a Swedish company The group is the world's leading manufacturer and supplier of locks "Sverige" redirects here For other uses see Sweden (disambiguation and Sverige (disambiguation.

The competition concerns about the limited number of participants in the steel distribution business in Australia were revisited in 2006 and 2007 when the merger of OneSteel and Smorgon Steel took more than a year to be completed due to protracted ACCC review.


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