| Currys | |
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| Type | Part of DSG International plc |
| Founded | 1884 |
| Headquarters |  United Kingdom (Hemel Heapstead) |
| Key people | John Browett (Group Managing Director, UK and International Electricals Division since 2008), Peter Keenan (Managing Director of Currys since 2005) |
| Industry | Retail |
| Products | White goods, Telecommunications, Information technology |
| Revenue | n/a (see DSG International plc for group revenue. DSG international plc ( is one of the largest Consumer electronics Retailers in Europe The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom, the UK or Britain,is a Sovereign state located Managing director is the term used for the Chief executive of many limited companies in the United Kingdom, Commonwealth and some other English For other uses of this term see Industry (disambiguation An industry (from Latin industrius, "diligent industrious" In Marketing, a product is anything that can be offered to a Market that might satisfy a want or need Refrigerator1svg|left|100px]]A major appliance, or domestic appliance, is usually defined as a large Machine which accomplishes some routine housekeeping task which Information technology ( IT) as defined by the Information Technology Association of America (ITAA is "the study design development implementation support In business revenue or revenues is Income that a company receives from its normal business activities usually from the sale of goods and services DSG international plc ( is one of the largest Consumer electronics Retailers in Europe ) |
| Employees | 8,843 (2005) |
| Website | http://www.currys.co.uk/ |
Currys is an electrical retailer in the UK and Republic of Ireland, and is owned by DSG International plc. Employment is a Contract between two parties, one being the employer and the other being the employee. A website (alternatively web site or Web site, a back-construction from the Proper noun World Wide Web) is a collection of Web pages The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom, the UK or Britain,is a Sovereign state located Ireland ( Irish: Éire, ˈeːrʲə is a country in north-western Europe. DSG international plc ( is one of the largest Consumer electronics Retailers in Europe It specialises in home electronics and household appliances, with 295 superstores and 73 high street stores. Refrigerator1svg|left|100px]]A major appliance, or domestic appliance, is usually defined as a large Machine which accomplishes some routine housekeeping task which
Their annual sales in 2003/04 were £1,752 million and £1,852 million in 2004/05.
Currently the store which has the highest turnover is in Fosse Park, Leicester. Leicester (ˈlɛstə is the largest city and Unitary authority area in the East Midlands of England, and is the traditional Other major stores are located in Wednesbury (north of Birmingham, just off Junction 9 of the M6), Teeside Park (Stockton-on-Tees), Gateshead and Croydon. Wednesbury is a Market town in England 's Black Country, part of the Sandwell metropolitan borough in West Midlands, near the This article concerns the M6 motorway in England There are also M6 motorways in Russia (see Caspian Highway) Hungary (see M6 motorway Stockton-on-Tees is a market town in North East England. It is the major settlement in the unitary authority area and Borough of Stockton-on-Tees. Gateshead is a town in Tyne and Wear, England. It lies on the southern bank of the River Tyne, opposite Newcastle upon Tyne. Croydon is a large town and major commercial centre in South London, and the principal settlement of the London Borough of Croydon. The largest store in terms of size is Wednesbury. New stores have recently been opened in Solihull, Newport (on the Isle of Wight), Chorley, Ashford and Sudbury. Solihull (ˈsɒlɪhʌl or /ˈsəʊlihʌl/ is a large town in the West Midlands of England, with a population of 94753 The Isle of Wight is an English Island and county in the English Channel between three and five miles (8 km from the south coast of the Chorley is a Market town in Lancashire, in North West England.
In April 2006, it was announced that Dixons stores (except in Ireland) would be rebranded as "Currys.digital", taking the total to 550 stores. This article is about Currysdigital the UK electrical retailer formerly known as Dixons In Ireland, the Currys brand will continue to be only used for large-format stores, with Dixons retained on the high street. Currently, Currys is the leading electrical retailer in the United Kingdom, ahead of their main competitor Comet. The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom, the UK or Britain,is a Sovereign state located Comet is an electrical Retailer in the United Kingdom, which is owned by KESA Electricals plc after the demerger of Kingfisher plc.
Contents |
History
The First 100 Years
Currys was founded in 1884 by Henry Curry (born 1850), when he started to build bicycles full time in a shed at the back of his garden at 40 Painter Street, Leicester, England. Leicester (ˈlɛstə is the largest city and Unitary authority area in the East Midlands of England, and is the traditional England is a Country which is part of the United Kingdom. Its inhabitants account for more than 83% of the total UK population whilst its mainland [1] He opened his first shop in 1888 at 271 Belgrave Gate, Leicester. The company was put on a proper financial footing in 1897 when Henry formed a partnership with his sons, calling the company H. Curry & Sons. The business continued to grow and floated on the stock exchange in 1927. By this time the shops sold a wide variety of goods including bicycles, toys, radios and gramophones. The phonograph, or gramophone, was the most common device for playing recorded Sound from the 1870s through the 1980s Currys pulled out of cycle manufacturing and retailing in the 1960s to concentrate on electrical goods.
| Year | Number of stores |
|---|---|
| 1904 | 1 |
| 1908 | 6 |
| 1914 | 32 |
| 1925 | 135 |
| 1930 | 192 |
| 1940 | 215 |
| 1943 | 170 |
| 1953 | 251 |
| 1963 | 360 |
| 1973 | 411 |
| 1983 | 550 |
1984: Takeover by DSG International
Currys was taken over by DSG International plc (owners of the Dixons electrical products retail chain) in 1984 but maintained its separate brand identity. DSG international plc ( is one of the largest Consumer electronics Retailers in Europe In April 2006, DSG announced that its Dixons stores (except in Ireland and in duty-free areas in airports) would be rebranded as Currys. digital, making a total of 550 Currys stores in all.
Before the Dixons rebranding, the chain contained only a few small town centre stores compared with its much greater number of large out-of-town superstores. These stores are generally split into four main departments - Computing, Home Entertainment, Major Domestic Appliances and Small Domestic Appliances. The stores are a mix of display products and self-service sections.
Currys now sells solar panels. In the field of Photovoltaics, a photovoltaic module is a packaged interconnected assembly of photovoltaic cells also known as Solar cells An installation of Customers can now reserve and collect products, meaning that products can be reserved on the Internet, then checked and bought at the local retail outlet.
End of Currys High Street stores
It was announced on 17 January 2007, by John Clare, the Group Chief Executive that the leases on the remaining 'Currys High Street' stores (not the rebranded Currys. Events 38 BC - Octavian marries Livia Drusilla. 1287 - King Alfonso III of Aragon invades Minorca Year 2007 ( MMVII) was a Common year starting on Monday of the Gregorian calendar in the 21st century. Digital stores) expire, it is unlikely that the leases will be renewed, hence the stores will be closed at the earliest opportunity. This was included as part of 'Jeremy Warner's Outlook', a business comment panel in the Independent newspaper (UK). [2]
Criticism
Currys has previously fallen foul of the Advertising Standards Authority regulations. In its February 2006 bulletin the ASA upheld a complaint that whilst Currys was advertising a package featuring the 'latest' AMD processor there were more recent processors available. [3] It should however be noted that this infringement may be classed as a technical error, rather than attempt to mislead customers or mis-sell the product.
See also
References
- ^ Dixons quits the high street after 70 years. Hygena at Currys was a concession between Currys ( DSG International plc) and MFI, specialising only in kitchen design and sales The Guardian (April 6, 2006).
- ^ Business Comment. The Independent (18 January 2007).
- ^ bulletin-pdf format
External links
- Currys official site
- Information About Currys Online
- Help With Currys Online
- Currys partmaster service
- Customer reviews of the store from Google Product Search.
- Currys' current rating on ihirdu.com
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