McDonald's Big Mac
McDonald's Big Mac, purchased in Australia; at 480 kcal, 20% lower than the Mexican version of 600 kcal, and 24% less salt. Food energy is the amount of Energy in food that is available through Digestion.
Serving size	1 sandwich
Calories	540 kcal (28% USRDA)
Calories from fat	270 kcal
Total fat	30 g (47%)
Saturated fat	10 g (52%)
Cholesterol	80 mg (26%)
Sodium	1. The Dietary Reference Intake (or DRI is a system of Nutrition recommendations from the Institute of Medicine (IOM of the US National Academy of Sciences 01 g (42%)
Total carbohydrate	47 g (16%)
Dietary fiber	3 g (14%)
Sugars	8 g
Protein	25 g (45%)
Vitamin A	120 IU (8%)
Vitamin C	2 mg (2%)
Calcium	250 mg (25%)
Iron	2 mg (25%)
Ingredients	Beef, lettuce, cheese, pickles, onions, "special sauce" (a Thousand Island dressing variant) and a bun topped with sesame seeds
Source	McDonald's
Notes	Values may be different outside US market. Thousand Island dressing is a Salad dressing (a variant of Russian dressing) commonly made of Mayonnaise, Ketchup, and a mixture of finely chopped USRDA based on a 2,000 kcal (8. 37 MJ) diet.

The Big Mac is a hamburger sold by the international fast-food chain McDonald's. Fast food is the term given to food that can be prepared and served very quickly Chain stores are Retail outlets that share a Brand and central management and usually have standardized business methods and practices

Contents 1 Product description 1.1 Variants 1.2 Special sauce 2 History 2.1 Advertising 2.1.1 Two all beef patties slogan 2.1.2 McDonaldland character 2.2 2004-2005 advertising 3 Nutritional values 4 See also 5 References 6 External links

Product description

The Big Mac is a hamburger consisting of two 1. A hamburger (or burger) is a Sandwich consisting of a cooked ground Meat Patty, usually Beef, placed in a sliced bun or between 6 oz (45. 4 g) beef patties, iceberg lettuce, American cheese, pickles, onion and special McDonald's "Mac" sauce (a Thousand Island dressing variant) served on a three part sesame seed bun. Beef is the Culinary name for Meat from Bovines especially domestic Cattle (cows Lettuce ( Lactuca sativa) is a Temperate annual or Biennial plant of the daisy family Asteraceae. This article refers specifically to one type of cheese For other cheeses of the United States see List of American cheeses. A pickled cucumber, most often simply called a pickle in the United States and Canada, is a Cucumber that has been pickled in a Organicsalsajpg||thumb|right|Onions used in salsa.]]Cooked onions in frying pan Thousand Island dressing is a Salad dressing (a variant of Russian dressing) commonly made of Mayonnaise, Ketchup, and a mixture of finely chopped Sesame ( Sesamum indicum) is a Flowering plant in the genus Sesamum.

Variants

• The Mega Mac - four 1. 6 oz (45. 4 g) beef patties and an extra slice of cheese. Available in Ireland, Japan and Malaysia,^[1]. Ireland (pronounced /ˈaɾlənd/ Éire) is the third largest island in Europe, and the twentieth-largest island in the world For a topic outline on this subject see List of basic Japan topics. For the biogeographical region see Malesia Malaysia (məˈleɪʒə or /məˈleɪziə/ is a country that consists of thirteen states and Discontinued in Australia, New Zealand and the United Kingdom, limited availability in the United States and Canada (where it is commonly marketed under the name Double Big Mac). For a topic outline on this subject see List of basic Australia topics. New Zealand is an Island country in the south-western Pacific Ocean comprising two main landmasses (the North Island and the South Island The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom, the UK or Britain,is a Sovereign state located The United States of America —commonly referred to as the Country to "Dominion of Canada" or "Canadian Federation" or anything else please read the Talk Page
• Monster Mac - eight 1. 6 oz (45. 4 g) beef patties and extra cheese. Discontinued in Germany. Germany, officially the Federal Republic of Germany ( ˈbʊndəsʁepuˌbliːk ˈdɔʏtʃlant is a Country in Central Europe.
• the Mckinley-Mac - made with two quarter pound patties. Named after Mt. McKinley in Alaska, and sold only in that state. "Denali" redirects here For other meanings see Denali (disambiguation. Alaska ( Аляска Alyaska) is a state in the United States of America, in the northwest of the North American continent ^[2][3][4][5] AKA the Bigger Big Mac as an LTO product to celebrate the 2006 FIFA World Cup. The 2006 FIFA World Cup was the 18th instance of the FIFA World Cup, the quadrennial international football world championship tournament
• In India, where Hindus do not eat beef, the Big Mac was renamed the Maharaja Mac and was originally made with lamb instead of beef; however, along with the company's other items it is now made from chicken. India, officially the Republic of India (भारत गणराज्य inc-Latn Bhārat Gaṇarājya; see also other Indian languages) is a country Hinduism is a religious tradition that originated in the Indian subcontinent. Lamb, hogget, and mutton are the meat of Domestic sheep. The meat of an animal in its first year is lamb; that of an older sheep is hogget ^[6][7]
• Son of Mac - Also known as the Mini Mac or Baby Mac, a version with only one patty and no center roll piece. It sold as a Baby Mac in New Zealand, Was sold in Australia, now discontinued. Served by some stores in the United States under the moniker "Mac Jr".
• In Israel, where religious Jews don't mix dairy and meat products, a special Kosher version of the Big Mac is served without cheese. For a topic outline on this subject see List of basic Israel topics. PLEASE TAKE NOTE************ Kashrut (also kashruth or kashrus, he כַּשְׁרוּת refers to Jewish dietary laws.
• In Japan, there is a variant with egg, called the Tamago Double Mac. For a topic outline on this subject see List of basic Japan topics.

Special sauce

The name comes from a 1975 advertising campaign featuring a list of the Big Mac's ingredients: "Two all beef patties, special sauce, lettuce, cheese, pickles, onions on a sesame seed bun. " The precise recipe for what McDonald's itself now terms Big Mac Sauce remains a secret, but it is recognized as a variant of Thousand Island dressing. Thousand Island dressing is a Salad dressing (a variant of Russian dressing) commonly made of Mayonnaise, Ketchup, and a mixture of finely chopped ^[8]

Big Mac Sauce is delivered to McDonald's restaurants in sealed canisters designed by Sealright, from which it is meant to be directly dispensed using a special calibrated "sauce gun" that dispenses a specified amount of the sauce for each pull of the trigger^[9]. Its design is similar to a caulking gun. Caulking is a process used to seal the seams in Wooden Boats or ships and riveted iron or steel ships in order to make them watertight

History

The Big Mac was created by Jim Delligatti, one of Ray Kroc's earliest franchisees, who was operating several restaurants in the Pittsburgh, Pennsylvania area. ^[10] Customer response to the Big Mac was so good that it rolled-out nationally in 1968. According to its advertising jingle, it consists of "two all-beef patties, special sauce, lettuce, cheese, pickles, onions on a sesame seed bun", though the most distinctive feature is a middle layer of bread ("club") used to stabilize contents and prevent spillage. Beef is the Culinary name for Meat from Bovines especially domestic Cattle (cows Lettuce ( Lactuca sativa) is a Temperate annual or Biennial plant of the daisy family Asteraceae. Cheese is a Food made from Milk, usually the milk of cows, Buffalo, Goats or sheep, by coagulation. A pickled cucumber, most often simply called a pickle in the United States and Canada, is a Cucumber that has been pickled in a Organicsalsajpg||thumb|right|Onions used in salsa.]]Cooked onions in frying pan Sesame ( Sesamum indicum) is a Flowering plant in the genus Sesamum.

The Big Mac is known worldwide and is often used as a symbol of American capitalism. The United States of America —commonly referred to as the Capitalism is the Economic system in which the Means of production are owned by private Persons and operated for Profit and where The Economist has used it as a reference point to determine the cost of living in different countries — the Big Mac Index — since it is so widely available and is comparable across markets. The Economist is an English-language weekly news and International affairs publication owned by The Economist Newspaper Ltd and edited in London The Big Mac Index is an informal way of measuring the Purchasing power parity (PPP between two currencies and provides a test of the extent to which market Exchange This index is sometimes referred to as Burgernomics ^[11]

Advertising

Two all beef patties slogan

The Two all beef patties, special sauce, lettuce, cheese, pickles, onions on a sesame seed bun. concept for the jingle was created by Charles Rosenberg, Creative Supervisor of the Dan Nichols team at Needham, Harper and Steers, Chicago. Originally, the ingredients appeared as a one-word heading for a McDonald's ad developed for college newspapers. The words were then set to music created by Mark Vieha, who performed the original jingle. Charlie's advertising concept was to purposely turn the ingredients into a tongue twister. The jingle first appeared in a TV commercial titled "In a Word" developed by Dan and the advertising agency team. The first run of commercials ran only a year and a half, going off the air in 1976, but its popularity remained beyond its TV life.

Many franchisees in the United States ran promotions during the original campaign that awarded a free burger to customers who could recite the slogan within a specified time (usually two or three seconds). One example of its success, was that the McDonald's operators in New York City actually ran out of Big Mac buns. McDonald's Australia emulated this promotion in the mid-1980s, and some Brazilian McDonald's around the same time (only offering a free glass of Coca-Cola instead), in the Portuguese version, which goes as "Dois hamburgueres, alface, queijo, molho especial, cebola e pickles num pão com gergelim". Coca-Cola is a carbonated Soft drink sold in stores restaurants and Vending machines in more than 200 countries

In 2003, McDonald's revived the phrase. In an English-language ad from McDonald's international "i'm lovin' it" campaign, a rapper rapidly spouts off the trademark in the background music. McDonald's has for decades maintained an extensive advertising campaign Rapping (also known as emceeing, MCing, spitting, or just rhyming) is the Rhythmic spoken delivery of Rhymes wordplay and Also in 2003, American Greetings and Carlton Cards released a Christmas ornament of a Big Mac, on which the slogan was both printed and played aloud by pulling on a string. American Greetings Corporation Inc is the world's largest publicly-traded Greeting card company Carlton Cards Limited is the Canadian branch of American Greetings. Roy Bergold, National Advertising Manager at McDonald's, has a big hand in championing the original campaign and helping to bring it back.

In 2008, once again, the phrase was revived by McDonald's Malaysia. The revival includes the original prize of a free Big Mac if the customer is able to recite the phrase in under four seconds. This was released in May, along with the promotional Mega Mac, which has four beef patties rather than the original two. ^[12]

McDonaldland character

Main article: McDonaldland

In addition to the McDonald's signature hamburger, Big Mac was the name of a character in McDonaldland, the fictional world created as an advertising campaign for McDonald's. McDonaldland was a fictional universe which was formerly used in marketing for McDonald's. McDonaldland was a fictional universe which was formerly used in marketing for McDonald's. A fictional universe is a self-consistent fictional setting with unique background elements such as an imaginary history or geography and possibly fantasy or science Big Mac was similar to Mayor McCheese, except he was the chief of police, wearing a constable uniform and sporting a large Big Mac for a head. Chief of Police is the title typically given to the head of a Police department, particularly in North America.

2004-2005 advertising

In 2005, McDonald's began offering product placement rewards to hip hop artists who namechecked the Big Mac in their music, giving US$5 to the artist for every time a song mentioning the hamburger was played on the radio. Product placement, or embedded marketing, is a type of Advertising, in which promotional Advertisements placed by marketers using Hip hop music, also referred to as rap music, is a Music genre typically consisting of a rhythmic vocal style called rap which is accompanied with Name dropping is the practice of mentioning important people or institutions into a Conversation, Story, Song or other communication ^[13] This offer quickly spawned a satirical reference from Hip Hop artist Mad Skillz, who references the marketing ploy in his track "2005 Wrap Up" by stating "And I'm beefin' wit' Mickey D's man, y'all dead wrong, Talkin' 'bout payin' rappers to mention Big Macs in their song, We do rap from the heart, y'all better have some respect, Alright, Big Mac! Big Mac! Big Mac! Now where's my check?"

Nutritional values

In the United States, the Big Mac has 540 kcal (2,340 kJ), 29 grams of fat and 25 grams of protein. Shaquan Lewis (born in Detroit Michigan) better known as Skillz & Mad Skillz is an African-American Rapper. Food energy is the amount of Energy in food that is available through Digestion. In Australia, however, the burger is smaller with 480 kcal (2,010 kJ) and 24. 9 grams of fat, but similar amounts of protein with 25. 3 grams,^[14] while the Mexican burger tops out the scales at 600 kcal and 33 grams of fat.

Comparisons of the Big Mac standard nutritional values in different countries (% = % of recommended daily allowance)

Country	Calories	Carbohydrate	Protein	Total fat	Dietary fiber	Salt	Serving size (weight)	Reference
Argentina	495 kcal	42g (14%)	24g (32%)	26g (47%)	2. For a topic outline on this subject see List of basic Argentina topics. 5g (10%)	1083mg (45%)	202g	.ar
Australia	480 kcal	36. For a topic outline on this subject see List of basic Australia topics. 2g	25. 3g	24. 9g		800mg	201g	.au
Brazil	504 kcal	41g (14%)	25g (33%)	27g (49%)	3. |utc_offset = -2 to -4 |time_zone_DST = BRST |utc_offset_DST = -2 to -5 |cctld 5g (14%)	1023mg (43%)		.br
Canada	530 kcal	44g (15%)	24g	29g (45%)	3g (12%)	1020mg (43%)	208g	.ca
Czech Republic	495 kcal (25%)	40g (15%)	27g (36%)	25g (37%)	3g (12%)	2300 mg (46%)		.cz
Denmark	497 kcal	43g	27. Country to "Dominion of Canada" or "Canadian Federation" or anything else please read the Talk Page The Czech Republic ( ˈt͡ʃɛskaː ˈrɛpuˌblɪka short form in Česko ˈt͡ʃɛskɔ also called Czechia, The Kingdom of Denmark ( ˈd̥ænmɑɡ̊ (archaic ˈd̥anmɑːɡ̊ commonly known as Denmark, is a country in the Scandinavian region of northern Europe 1g	24. 1g			219g	.dk
Finland	495 kcal	40g	27g	25g	3g	2300mg	219g	.fi
France	492 kcal	38. Finland, officially the Republic of Finland ( is a Nordic country situated in the Fennoscandian region of northern Europe. This article is about the country For a topic outline on this subject see List of basic France topics. 9g	26. 2g	25. 8g	4. 2g	900mg		.fr
Germany	495 kcal	40g	27g	25g	3g	2300mg	221g	.de
Greece	490 kcal	42. Germany, officially the Federal Republic of Germany ( ˈbʊndəsʁepuˌbliːk ˈdɔʏtʃlant is a Country in Central Europe. Greece (Ελλάδα transliterated: Elláda, historically, Ellás,) officially the Hellenic Republic (Ελληνική Δημοκρατία 5g	27g	24g	5g	2000mg		.gr
Hungary	495 kcal (25%)	40g (15%)	27g (36%)	25g (37%)	3g (12%)	2300 mg (46%)		.hu
Italy	505 kcal	43g	27g	25g	4g			.it
Japan	508 kcal	42. Hungary (Magyarország 'mɔɟɔrorsaːg) officially in English the Republic of Hungary ( Magyar Köztársaság, literally Magyar (Hungarian Republic Italy (Italia officially the Italian Republic, (Repubblica Italiana is located on the Italian Peninsula in Southern Europe, and on the two largest For a topic outline on this subject see List of basic Japan topics. 7g	26. 1g	25. 8g	2g	864mg	216g	.jp
Malaysia	484 kcal	46g	26g	23g		730mg	209g	.my
Mexico	600 kcal	50g	25g	33g	4g	1050mg	219g	.mx
Netherlands	495 kcal	40g	27g	25g	3g	2300mg		.info
New Zealand	464 kcal	33. For the biogeographical region see Malesia Malaysia (məˈleɪʒə or /məˈleɪziə/ is a country that consists of thirteen states and The United Mexican States ( or commonly Mexico (ˈmɛksɪkoʊ () is a federal constitutional Republic in North America. The Netherlands ( Dutch:, ˈnedərlɑnt is the European part of the Kingdom of the Netherlands, which consists of the Netherlands the Netherlands New Zealand is an Island country in the south-western Pacific Ocean comprising two main landmasses (the North Island and the South Island 9g	24g	25. 4g		1020mg	195g	.nz
Poland	495 kcal	40g	27g	25g	3g	2300mg		.pl
Russia	495 kcal	40g	27g	25g	3g			.ru
South Africa	559 kcal	49. Poland (Polska officially the Republic of Poland Russia (Россия Rossiya) or the Russian Federation ( Rossiyskaya Federatsiya) is a transcontinental Country extending The Republic of South Africa (also known by other official names) is a country located at the southern tip of the continent of Africa 3g	27. 7g	24. 89g	4. 6g	801. 98mg		.za
South Korea	535 kcal	46g (14%)	27g (45%)	29g (57%)		750mg (22%)	219g	.kr
Sweden	495 kcal	40g	27g	25g	3g	2300mg		.info
Switzerland	495 kcal	40g	27g	25g	3g	2300mg		.info
United Kingdom	493 kcal	44g	26. South Korea, officially the Republic of Korea and often referred to as Korea ( Korean: 대한민국 tɛː "Sverige" redirects here For other uses see Sweden (disambiguation and Sverige (disambiguation. Switzerland (English pronunciation; Schweiz Swiss German: Schwyz or Schwiiz Suisse Svizzera Svizra officially the Swiss Confederation The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom, the UK or Britain,is a Sovereign state located 7g	22. 9g	5. 9g	2000 mg		.uk
United States	540 kcal	45g (15%)	25g (45%)	29g (45%)	3g (12%)	1040mg (43%)	214g	.us

See also

• Don Gorske

Similar products by other fast food chains:

• Big King
• Big Boy, by the namesake restaurant
• Quick's Giant
• Big Shef
• Kmart Chef's Big K

References

External links

• Official product information for the Big Mac
• Official product information for the Maharaja Mac
• The Big Mac Museum in North Huntingdon, PA
• The Big Mac Index
• Photo Tour of Big Mac Museum

North Huntingdon Township is a township in Westmoreland County, Pennsylvania, USA

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