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Ausway Publishing Pty Ltd
Type Private
Founded 1966
Founder Merv Godfrey, Iven Mackay
Headquarters Mount Waverley, Victoria,
Flag of Australia Australia
Industry Publishing
Products Maps
Services Cartography
Website www.ausway.com

Ausway is an Australian cartography and publishing company that produces comprehensive street directories and maps. Year 1966 ( MCMLXVI) was a Common year starting on Saturday (link will display full calendar of the 1966 Gregorian calendar. An entrepreneur is a person who has possession over a company enterprise, or Venture, and assumes significant accountability for the inherent risks and the outcome Mount Waverley is a suburb in Melbourne, Victoria, Australia. For a topic outline on this subject see List of basic Australia topics. For other uses of this term see Industry (disambiguation An industry (from Latin industrius, "diligent industrious" Publishing is the process of production and dissemination of Literature or Information &ndash the activity of making information available for public view In Marketing, a product is anything that can be offered to a Market that might satisfy a want or need A map is a visual representation of an area—a symbolic depiction highlighting relationships between elements of that space such as objects, Regions, and Themes A service is the non-material equivalent of a good. A service provision is an economic activity that does not result in Ownership, and this is what differentiates A website (alternatively web site or Web site, a back-construction from the Proper noun World Wide Web) is a collection of Web pages For a topic outline on this subject see List of basic Australia topics. Publishing is the process of production and dissemination of Literature or Information &ndash the activity of making information available for public view A street map is a map showing Roads and Streets in a district or entire City. A map is a visual representation of an area—a symbolic depiction highlighting relationships between elements of that space such as objects, Regions, and Themes In addition to its directories, Ausway also produces laminated, folded and rolled maps of varying sizes and formats, 200dpi digital map images, and index data. A digital system uses discrete (discontinuous values usually but not always Symbolized Numerically (hence called "digital" to represent information for Ausway markets a satellite navigation unit loaded with their mapping data, branded as Navway. Global Navigation Satellite System (GNSS is the standard generic term for satellite navigation systems that provide autonomous geo-spatial positioning with global coverage

Contents

History

Seeking a higher quality street directory for Melbourne, Merv Godfrey and Iven Mackay began drawing maps by hand[1] for their proposed directory in 1961. Melbourne ( is the second most populous city in Australia, with a Metropolitan area population of approximately 3 Year 1961 ( MCMLXI) was a Common year starting on Sunday (link will display full calendar of the Gregorian calendar.

Having produced road maps for petrol stations in the 1960s in his spare time, Godfrey took 12 months leave from his employer, the Government of Victoria's State Electricity Commission, to work on the directory. The Government of Victoria, under the Constitution of Australia, ceded certain legislative and judicial powers to The State Electricity Commission of Victoria (SECV or SEC was a monopoly electricity generation transmission and supply utility located in Victoria, Australia Godfrey resigned from his job, and worked with his wife to complete the publication. [2] In a second-hand Morris Minor car, Mackay took the drawn maps and drove around checking each road and detail to confirm them. The revolutionary Morris Minor was launched at the Earls Court Motor Show on 20 September, 1948. [1]

After five years of meticulous research and pen-and-ink drawing, their maps were ready for publication. The first edition of Melway was released in May 1966 with a $2. Melway (also commonly referred to as Melways or The Melways) is the most ubiquitous Street directory for Melbourne, Australia Year 1966 ( MCMLXVI) was a Common year starting on Saturday (link will display full calendar of the 1966 Gregorian calendar. 50 price tag. [1] Being twice as expensive as its nearest rival, critics dismissed it as too expensive, however the directory's higher quality prevailed and it sold well, especially after receiving publicity from Graham Kennedy on the popular In Melbourne Tonight television variety show's "New Products" segment. Graham Cyril Kennedy, AO ( 15 February 1934 &ndash 25 May 2005) was an Australian radio television and Film In Melbourne Tonight, otherwise known as " IMT " was a variety and interview television show produced at GTV-9 Melbourne The directory was embraced by local residents – the word "Melway" quickly became a household name for "street directory".

With continuing success, the company grew from Godfrey's private residence in Malvern,[2] to an office location in Mount Waverley in 1985. Malvern is a Suburb of Melbourne, Victoria, Australia. It is in the Local Government Area of the City of Stonnington Mount Waverley is a suburb in Melbourne, Victoria, Australia. Year 1985 ( MCMLXXXV) was a Common year starting on Tuesday (link displays 1985 Gregorian calendar) [1]

In 1991, Melway Holdings changed its name to Ausway Publishing,[3] and expanded into Sydney in 1993 with the launch of the Sydway directory, and into Brisbane in 2005 with the Brisway. Year 1991 ( MCMXCI) was a Common year starting on Tuesday (link will display full calendar of the Gregorian Calendar. Sydney (ˈsɪdniː is the most populous city in Australia, with a Metropolitan area population of approximately 4 Year 1993 ( MCMXCIII) was a Common year starting on Friday (link will display full 1993 Gregorian calendar) Brisbane ( is the state capital of Queensland. Brisbane is the third most populous city in Australia and the most populous city of Queensland Year 2005 ( MMV) was a Common year starting on Saturday (link displays full calendar of the Gregorian calendar.

Directories

Cover of the 35th edition Melway
Cover of the 35th edition Melway

Current directories produced by Ausway are:

A separate directory covering the Central Coast, New South Wales, was integrated in the Sydway directory since its 13th edition. Melway (also commonly referred to as Melways or The Melways) is the most ubiquitous Street directory for Melbourne, Australia Melway (also commonly referred to as Melways or The Melways) is the most ubiquitous Street directory for Melbourne, Australia Events 612 BC - Killing of Sinsharishkun, King of Assyrian Empire Year 2007 ( MMVII) was a Common year starting on Monday of the Gregorian calendar in the 21st century. There have been many standard sizes of Paper at different times and in different countries but today there are two widespread systems in use the international standard (A4 Events 1535 - French explorer Jacques Cartier sets sail on his second voyage to North America with three ships 110 men and 2008 ( MMVIII) is the current year in accordance with the Gregorian calendar, a Leap year that started on Tuesday of the Common Events 533 - Byzantine General Belisarius makes his formal entry into Carthage, having conquered it from the Year 2007 ( MMVII) was a Common year starting on Monday of the Gregorian calendar in the 21st century. The Central Coast is an urban region in the Australian state of New South Wales, located on the coast north of Sydney and south of Lake Macquarie

Online mapping

Ausway's directory products are searchable online through Singapore-based Virtual Map's street-directory.com.au site. Singapore Streetdirectorycom is an online Web mapping service founded by Singapore -headquartered Virtual Map in 2000. The advertisement-supported site is in competition to WhereIs, a site by Sensis, the advertising and directories arm of Telstra Corporation. Telstra or Telstra Corporation (often abbreviated as Telstra Corp) () is an Australian Telecommunications and media company formerly Sensis owns Universal Publishers' UBD directories, rivals to Ausway's publications, and use that mapping data in their WhereIs site. Universal Publishers produce the ubiquitous UBD and Gregory's Street directories in Australia.

References

  1. ^ a b c d Ausway Corporate Website > Our Community > History > Melway. Ausway Publishing. Retrieved on 2007-12-25. Year 2007 ( MMVII) was a Common year starting on Monday of the Gregorian calendar in the 21st century. Events 274 - Roman Emperor Aurelian
  2. ^ a b "Impression" (PDF), McPherson's Printing Group, Summer 2001, p.  5. Retrieved on 2007-12-25. Year 2007 ( MMVII) was a Common year starting on Monday of the Gregorian calendar in the 21st century. Events 274 - Roman Emperor Aurelian  
  3. ^ ASIC Free Company Name Search. Australian Securities & Investments Commission. Retrieved on 2007-12-25. Year 2007 ( MMVII) was a Common year starting on Monday of the Gregorian calendar in the 21st century. Events 274 - Roman Emperor Aurelian
  4. ^ a b c Ausway Corporate Website > Products > Product Release Dates. Ausway Publishing. Retrieved on 2007-12-25. Year 2007 ( MMVII) was a Common year starting on Monday of the Gregorian calendar in the 21st century. Events 274 - Roman Emperor Aurelian

External links

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